Rodrigo Barcelo Ferreyra

Chief Transformation Officer @ GDN Group
Executive Leader | Chief Transformation Officer | Board Member | Retail Expert | Advisor | Mentor
Argentina
Speaks English and Spanish
Active this month Usually responds in a day or two

Services

$240 / month

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  1. 1 Free 7-day trial
    No charge until day 7. Cancel anytime.
  2. 2 Ongoing calls + chat
    3 calls per month, unlimited Q&A. Replies in 24 hours or less.
  3. 3 No lock-in
    Month to month, no contract.
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About

Senior executive with 20+ years of experience driving business transformation, digitalization, and omnichannel growth across LATAM in multinational retail and consumer goods companies. Proven success in C-Level roles leading strategic initiatives that enhance operational efficiency, financial performance (P&L), and customer experience.

Passionate about digital innovation, cultural transformation, continuous learning, and unlearning. I thrive in dynamic environments where challenging the status quo is essential, and where people, purpose, and performance go hand in hand.

Skilled in building and empowering multicultural teams, launching new business models, and fostering high-performance cultures. My leadership style is strategic and hands-on, with strong communication, adaptability, and a deep focus on people and value creation.

Currently focused on helping organizations evolve through transformation, technology, and human leadership — always with a strong focus on sustainable business growth and long-term value creation.

What happens when you start

You tell Rodrigo your goals. They see exactly what you want to work on before session one.

You meet within days. Rodrigo reviews your application and books your first session, usually within a day or two.

You leave with a plan. Concrete next steps and a weekly rhythm from your very first week.

Start your mentorship