Hi, I'm Nata 👋

I'm a product designer with 10+ years of experience, and I mentor designers at every stage: from people building their first case study to experienced designers figuring out what's next.

Most of my work has been as the sole designer on complex products: an enterprise healthcare SaaS platform (CertifyOS), the search experience at Awaze, an online pharmacy, a freight marketplace, and an AI-native product for land development. I'm a Toptal Verified Expert. I mentored UX Academy students at Designlab for three years (I went through the same program myself) and curated a UX/UI course at Beetroot Academy.

Who I work with:
- Beginners learning UX and working on their first projects and case studies
- Junior designers preparing for their first job search
- Mid and senior designers who want feedback on their work or a second opinion on a career move
- Designers who want to start using AI tools in their everyday design work

What we can work on:
- The UX process end to end: research, user interviews, flows, wireframes, usability testing
- Turning a project into a portfolio case study that shows how you think, not just the final screens
- Portfolio reviews, CV, and interview practice
- Designing for complex products: dense data, multi-role workflows, large feature sets
- Practical AI in your workflow: prototyping with tools like Figma Make and Claude Code, based on what I use in my own projects

How we work: you can bring a real project, like a course assignment, a portfolio piece or a task from your job, and we'll work through it together. Or bring a question: where to start in design, whether to take an offer, how to handle a tricky situation at work. If it's on your mind, we can talk about it. Every session ends with clear next steps you can act on before we meet again.

Wherever you are in your design career, I'd be happy to help you take the next step.