With 20+ years of experience in communication, entrepreneurship, and company & brand building, I’ve (co)founded over a dozen companies through Pinecone Ventures. I've learned countless lessons through success and failure, innovation and MPF challenges, and working with and managing hundreds of people, and I enjoy sharing my experience with mentees.

🏆 MY COMPANIES HAVE
- Received €4m in innovation grants from governments & the EU (freyzein.com & more)
- Raised nearly 8 figures in funding from angels & VCs (across 7 companies)
- Helped Decathlon (€15bn revenue) save hundreds of tons of CO2 (packoorang.com
- Helped Norwegian startups raise millions to support their growth (pitch40.com)

🤓 I ENJOY NERDING ABOUT
- Creative marketing & growth hacking
- Human psychology & behavior change
- Productivity & Success engineering

🦸‍♂️ MY SUPERPOWERS ARE
- Communicating a vision and attracting great talent and investment (I’ve raised millions from angels & VCs)
- Thinking outside the box (whether innovating, disrupting or finding creative ways to market or grow)
- Building resilience (tackling adversity or get the most out of your time and resources)

🥇 ACCOMPLISHMENTS I'M PROUD OF
- Founding 12 impactful companies in 5 years
- Co-authoring a book with legendary author Brian Tracy (he's sold 10 million books)
- Witnessing my grandfather Sir Erik Dammann get knighted by The King of Norway for his global NGO
- Raising millions of $$ from well-known angels and VCs including chess legend Magnus Carlsen
- Growing my newsletter, The Lemon Stand, from zero to 2k subscribers in just 3 months