$290 / month
Start free, decide later
Ben is the Founder of Just Bee Cosmetics. He has more than 25 years of experience advising B2C brands and creative ventures across startups, consumer packaged goods, restaurants, and hospitality. He helps business owners plan early-stage growth, understand financial decisions, and turn projects into clear action plans.
Based on 4 verified mentee reviews
I bring over 25 years of hands-on experience advising B2C brands and creative ventures, shaped by real-world success and failure across startups, CPG, restaurants, and hospitality.
I’ve spent my life around business. I grew up in a small, family-run lumber company, helping at the counter long before I knew what a P&L was. That early exposure shaped how I see work today: business is built by people solving real problems together, and it only works when trust and accountability are shared.
I’m particularly interested in how teams function: how leadership and staff work together, how systems either support or undermine good people, and how small structural changes can prevent big problems. In prior roles, I’ve worked across industries, helping improve cultures, rebuild brand identity from the ground up, and translate vision into execution through practical, people-centered approaches.
I enjoy learning from other entrepreneurs and leaders, what’s worked, what hasn’t, and why. Success is never a solo effort, and the best outcomes come from clear thinking, honest conversation, and shared responsibility.
If you’re looking for a partner who understands business and people and how the two must work together, I’m always open to a conversation.
5 out of 5 stars
As a new business owner, Ben has been a fantastic mentor for me. He has helped me navigate the early stages of my business so far, and I can honestly say that I feel much more confident knowing that I have him as a resource. I would recommend Ben to anyone looking to start or grow their business!
Standard Plan • 6 months
5 out of 5 stars
Ben has been a tremendous mentor. He has taken time outside of our meetings to better understand my business, the issues I am looking to tackle as well as the industry I am involved in. Our meetings are a perfect balance of providing detail and receiving open and honest feedback as well as new insights. Ben is extremely professional when it comes to our meeting time, dates and structure to the call. Highly Recommend!!!!
Lite Plan • 4 months
5 out of 5 stars
Excellent Mentor. Very honest and helpful and always available. Appreciate everything that you have done for me. Thanks
Standard Plan • 4 months
You tell Ben your goals. They see exactly what you want to work on before session one.
You meet within days. Ben reviews your application and books your first session, usually within a day or two.
You leave with a plan. Concrete next steps and a weekly rhythm from your very first week.
Ben Mitzelfelt
Founder at Just Bee Cosmetics
Enter your email and we'll let you know when Ben has open spots. You'll also get a link to manage your wishlist – no account needed.
Book a free intro call with Ben
Connect with Ben in a quick call (usually 15-20 minutes)
One-off sessions with Ben
One-off sessions are a great option if you're looking for specific advice on a certain topic.
An introductory call is a simple way to get to know a mentor before committing to ongoing mentorship. This session gives you the chance to …
Whatever doesn't fit the mold: Get a full hour with a mentor to discuss your needs. Be it help with coding something, deciding on a …
What's included in the trial?
Every trial is a little different–here's what Ben says about their trial:
We'll meet for a quick call (usually under 30 minutes) where we:
- Break the ice and introduce ourselves
- Discuss your goals and how I can support you
- Coordinate logistics like time zones, meeting frequency, and communication methods
