Emma Hoffman

Hey there, my name is Emma.

I’m a serial entrepreneur and marketing strategist with over 15 years of experience building and scaling startups. As the Founder and CEO of Shoestring Services, I grew a global marketing agency to six figures in six months, and I’ve co-founded ventures like Blockbid, CofoundX, and Classhopper. Recognized as one of the "Top 50 Australian Female Entrepreneurs Under 40," I bring real-world insights to help founders navigate the challenges of growth and strategy.

Having been through the highs and lows of entrepreneurship, I provide practical, actionable guidance tailored to your unique journey. Whether you’re refining your go-to-market strategy, scaling operations, or building your brand, I’m here to help you turn your vision into results.