Ex-Director of Application Development, Michelin | AI adoption & tech leadership coach
United States of America
Speaks English and French
Active today

Services

$240 / month

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  1. 1 Free 7-day trial
    No charge until day 7. Cancel anytime.
  2. 2 Ongoing calls + chat
    2 × 45-min calls per month, unlimited Q&A. Replies in 24 hours or less.
  3. 3 No lock-in
    Month to month, no contract.
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About

I'm a technology executive with 25+ years in enterprise software, from hands-on software development and architecture to leading a global technology organization of nearly 400 people across 6+ countries with a $40–50M budget. I spent 21 years at Michelin, most recently as Director of Application Development for the Americas, and was promoted four times along the way.

A few things I'm proud of: taking over a $17–18M-per-year mainframe modernization four years into its run and moving 100% of North American customer invoicing (over $1B) onto Oracle; owning product strategy for Michelin ONCall, which has handled about 3 million roadside emergency calls; building a support organization that cut costs by $5M over three years; and architecting a production RAG assistant now used by 100+ customer service reps on live calls. I've also spent time in Clermont-Ferrand, France, I'm fluent in French, and I serve as a Board Advisor at Clemson University.

My current focus is AI in the software development lifecycle, and how to adopt it with real governance and measurable results rather than hype. I use AI daily to write code and solve problems, and I teach teams to do the same. I now build agentic, AI-native engineering through my company, Veritas Logic Systems.

I can help if you're:
- An engineer or architect moving into engineering management or technical leadership
- A manager, director, or VP working through scaling teams, org design, and stakeholder management
- Trying to make AI adoption practical for your team or your own workflow
- Planning a move into consulting, fractional roles, or the executive level

In our sessions we can work on career strategy, executive resume and interview prep, AI adoption, or the specific challenge in front of you. My style is practical and direct: candid feedback and concrete next steps, not generic advice.

Not sure where to begin? Book an intro session and tell me the one thing you most want to change in the next 90 days.

What happens when you start

You tell Freddie your goals. They see exactly what you want to work on before session one.

You meet within days. Freddie reviews your application and books your first session, usually within a day or two.

You leave with a plan. Concrete next steps and a weekly rhythm from your very first week.

Start your mentorship