Melanie Palapuz

Senior Product Designer @ Google Store
Brand Positioning & Career Strategy for Ambitious Creatives
Canada
Speaks English and French
Active yesterday Usually responds in half a day

Services

$240 / month

1:1 support for designers serious about landing a new role or making a strategic career pivot.

2 calls per month (30min/call)

Unlimited Q&A via chat

Expect responses in 2 days

Hands-on support

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About

Hey there! 🚀 I’m Mel, a Senior Product Designer and team lead at Google Store, with 7+ years helping startups, agencies, and global e-commerce brands bring meaningful products and brand stories to life.

I’m most passionate about helping ambitious creatives and designers land their target roles and cultivate an entrepreneurial mindset applied to product, brand, and career growth.

I can help you:
• Untangle the chaos and decide your next career move
• Target your next role, pivot, or opportunity based on your current context
• Curate your personal brand story and professional presence
• Position your services or products if you’re exploring side projects
• Navigate challenging team dynamics and cross-functional collaboration
• Understand what it’s like to work across markets — Canada, the US, and the UK

*Monthly Standard mentorship includes structured guidance, actionable assignments, and 1:1 feedback to help you make measurable progress toward your goals. This mentorship is best suited for ambitious creatives who are ready to put in the work to land their next role or pivot successfully.

You can also ask me any questions about UX, product, entrepreneurship, cross-collaboration, or the design industry — happy to be a thought partner on your journey.

Areas of expertise:
✅ Product Strategy – Feature prioritisation, persona development, aligning design with business goals
✅ Brand & Community Growth – Storytelling, brand positioning, thought leadership
✅ UX/UI Design – Prototyping flows, wireframing, managing design systems, growth design strategies
✅ Leadership – Stakeholder alignment, agile workflows, cross-functional collaboration, mentorship