Mentorship Plan
Not available
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I help VPs and Directors of digital marketing measure their (and their teams') marketing efforts.
I help them think about how to build marketing analytics programs, including:
- how to know what to budget on analytics in order to get real returns
- how to choose the right technology for your marketing stack - there is sooo much noise out there!
- how to make your first marketing data person hire
- how to ruthlessly prioritize to minimize maintenance and maximize insights
- how to start with the customer journey to easily answer the question "what should we measure"
Founded adMind Analytics (2015), grew to team of 15. Consulted with > 300 businesses on measuring marketing from startups to unicorns. Focused on brutal prioritization in measurement to maximize learning and minimize maintenance and tech bloat.
Graduate degree in engineering.
Notify me when Mike has new spots
We will send you a quick email if Mike has new open spots for mentorship, and only in that case!
Book a free intro call with Mike
Connect with Mike in a quick call (usually under 30 minutes)
What's included in the trial?
Every trial is a little different–here's what Mike says about their trial:
We'll meet for a quick call (usually under 30 minutes) where we:
- Break the ice and introduce ourselves
- Discuss your goals and how I can support you
- Coordinate logistics like time zones, meeting frequency, and communication methods
