$360 / month
Start free, decide later
I work with ecommerce owners to boost performance using UX optimization.
With 15+ years of experience in UX and digital marketing including 6 years in Google - I've worked with 200+ clients across industries and sizes to maximise ROI.
I offer quick-win consultations, data-driven analysis and insights, omni-channel, sustainability UX strategy, AB testing methodologies, sprints and workshops - choose what works best for you.
✔️ Increase CVR, ARPU, retention and key business metrics
✔️ Build a competitive edge with data-driven UX strategies
✔️ Optimize UX for AI-powered products & agentic commerce experiences
✔️ Optimize landing pages and ads for the new AI-driven search landscape
✔️ Solve the toughest UX challenges and unlock real growth
𝗜𝗺𝗽𝗮𝗰𝘁
🥇 +10% Conversion rate
🥇 +50% Lead Generation
🥇 -14% Customer acquisition cost
🥇 5/5 Customer satisfaction rate
𝗧𝗲𝘀𝘁𝗶𝗺𝗼𝗻𝗶𝗮𝗹
"Data driven recommendations were the most relevant. Challenging current assumptions! And what I liked most was the clarity of presentation slides and structure of presentation."
Sounds interesting? Let's connect!
4 out of 5 stars
Lite Plan • 1 month
Do you want to optimise your website or app for conversions? UX&Why deliver best-in-class UX consulting & education services that …
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You tell Rebeca your goals. They see exactly what you want to work on before session one.
You meet within days. Rebeca reviews your application and books your first session, usually within a day or two.
You leave with a plan. Concrete next steps and a weekly rhythm from your very first week.
Rebeca Durán Stewart
Senior UX & CRO Strategist and Trainer | ex-Google at UX and Why
Enter your email and we'll let you know when Rebeca has open spots. You'll also get a link to manage your wishlist – no account needed.
Book a free intro call with Rebeca
Connect with Rebeca in a quick call (usually 15-20 minutes)
One-off sessions with Rebeca
One-off sessions are a great option if you're looking for specific advice on a certain topic.
An introductory call is a simple way to get to know a mentor before committing to ongoing mentorship. This session gives you the chance to …
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Sometimes the fastest way to grow is to get thoughtful feedback on the work you are already doing. This MentorCruise session is designed to help …
A good study plan does more than organize your time. It helps you focus on the right things, build momentum, and make steady progress without …
Career growth rarely happens by accident. This MentorCruise session is designed to help you build a clearer roadmap for where you want to go next …
Interview preparation is about showing up with clarity, confidence, and a strong sense of how to present your experience. This MentorCruise session is designed to …
Whatever doesn't fit the mold: Get a full hour with a mentor to discuss your needs. Be it help with coding something, deciding on a …
What's included in the trial?
Every trial is a little different–here's what Rebeca says about their trial:
We'll meet for a quick call (usually under 30 minutes) where we:
- Break the ice and introduce ourselves
- Discuss your goals and how I can support you
- Coordinate logistics like time zones, meeting frequency, and communication methods
