Quick Responder
10+ years in software development and management
United States of America Active last week Usually responds in half a day

Services

$240 / month

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  1. 1 Free 7-day trial
    No charge until day 7. Cancel anytime.
  2. 2 Ongoing calls + chat
    2 calls per month, unlimited Q&A. Replies in 2 days.
  3. 3 No lock-in
    Month to month, no contract.
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About

I'm an engineering leader who has spent years running teams, navigating messy environments, and helping people grow into confident and effective leaders. As an engineering manager, I’ve led both managers and individual contributors across a range of teams, from marketing technology to large-scale SaaS platforms. Along the way, I’ve encountered a wide variety of challenging situations and leadership problems.

I can share practical tools and frameworks to help bring clarity, momentum, and calm to difficult situations.

I'm currently leading AI transformation and adoption in my current role, including both the technical and social challenges that come along with it. Keeping teams motivated these days can be hard and the manager role is more critical than ever.

My coaching style is direct, practical, and no-BS.

I'm especially passionate about mentoring neurodivergent professionals. As someone with ADHD, I understand how motivation and confidence can swing, and I help people create systems that fit how they naturally work.

If you need help with:
- Becoming a stronger engineering manager or tech lead
- Leading teams through AI-driven change
- Communicating your value and building confidence
- Team structure, rituals, and process
- Getting off-track projects back on course

Looking forward to sharing what I have learned.

What happens when you start

You tell William your goals. They see exactly what you want to work on before session one.

You meet within days. William reviews your application and books your first session, usually within a day or two.

You leave with a plan. Concrete next steps and a weekly rhythm from your very first week.

Start your mentorship