Robbie Maltby

Full Stack Marketer & Fractional CMO @ Northbound Digital
Mentoring technical founders and developers start and grow businesses
United Kingdom 5.0 (1 review) Active this week


$440 / month

Best suited for technical founders and developers working on pre-seed or seed funded startups

4 calls per month (50min/call)

Unlimited Q&A via chat

Expect responses in 24 hours or less

Hands-on support

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If you're a startup tech founder or a developer making your first in-roads into product building, I might be able to help.

In my 15+ year career, I've worked as a:

- Growth marketer: managing SEO, email, social, and influencer marketing.
- Product marketer: owning problem/use-case discovery and experimentation.
- Brand marketer: creating messaging and positioning, content, and partnership opportunities.

I've worked for billion-dollar NASDAQ-listed companies, growing Buy Now Pay Later (BNPL) fintech customer bases 25X in as little as six months. I've also worked with Y-Combinator-backed fintech startups in personal and business finance, helping them validate use cases and build GTM strategies resulting in pre-seed, seed, and Series A investments.

I guide my mentees to build out their own GTM strategies using the same frameworks I use in my consultancy work, while providing regular tactical feedback on specific initiatives.

Communication-wise, I use Socratic dialogue (questioning techniques) to find the best way forward. This approach surfaces new insights each week, allowing us to change direction as needed. Depending on the mentee, I also use a shared to-do list for added accountability.

I love mentoring technical founders as they find their way out of their full-time jobs and towards their first revenue-generating products.

If this sounds like you, book an intro call with me, and we can discuss your project and what working together might look like.

You can learn more about me here:

Open to inquiries

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What mentees say



5 out of 5 stars

Standard Plan · 
1 month

Robbie's support has been nothing short of exceptional. His mentorship extends across various aspects of my professional life, and every day impressed by his guidance. His expertise in personal branding helped me to create an authentic and impactful online presence that aligns with my freelancing goals. Robbie's wealth of knowledge in freelancing and career transition has been a game-changer. His insights, tips, and strategies have been amazing. Robbie's passion for mentoring is truly inspiring. His dedication to my success is evident in every interaction. His enthusiasm motivates me to continuously reach for excellence. He is an outstanding mentor who continues to play a pivotal role in my personal and professional growth, I consider myself very luck to be guided by him.

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