Top Growth Marketing books recommended by experts

At MentorCruise, we are all about making the most out of the experience of others. As part of that, we've connected and asked dozens of experts and professionals about their favourite Growth Marketing books – and here are the answers.

Table of Contents

Fundamentals of Growth Marketing

Understanding the concepts of Growth Marketing starts with understanding the fundamentals. On your way to mastery, it's crucial for you to understand how certain concepts were derived, and why things work like they do. Starting with these resources is the best way to do so.

The Sharkbite Method: A Killer Digital Marketing Strategy

"A shark’s bite has several layers of teeth that are always regrowing, making it an apex predator that has evolved to effectively catch its prey. Similarly, The Sharkbite Method™strategy has several layers of dynamic tactics that evolve over time to help companies catch the attention and business of their target audience."
The need for outsourced strategic marketing stems from a multitude o…

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Hacking Growth: How Today's Fastest-Growing Companies Drive Breakout Success

It seems hard to believe today, but there was a time when Airbnb was the best-kept secret of travel hackers and couch surfers, Pinterest was a niche web site frequented only by bakers and crafters, LinkedIn was an exclusive network for C-suite executives and top-level recruiters, Facebook was MySpace’s sorry step-brother, and Uber was a scrappy upstart that didn’t stand a chance against the Go…

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Traction: How Any Startup Can Achieve Explosive Customer Growth

Smart entrepreneurs know that the key to success isn’t the originality of your offering, the brilliance of your team, or how much money you raise. It’s how consistently you can grow and acquire new customers (or, for a free service, users). That’s called traction, and it makes everything else easier—fund-raising, hiring, press, partnerships, acquisitions. Talk is cheap, but traction is hard ev…

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Fitness Marketing Essentials: Unlocking Growth for Personal Trainers (Train The Trainers)

Fitness Marketing Essentialsis your comprehensive guide to building a thriving, sustainable personal training business. Written by Coach Zaib, an experienced fitness professional with a background in marketing, this book provides practical insights and step-by-step strategies tailored specifically for fitness entrepreneurs.
Inside, you’ll follow the journey of Justin, a personal trainer nav…

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Growth Hacker Marketing: A Primer on the Future of PR, Marketing, and Advertising

Bestselling author Ryan Holiday, the acclaimed marketing guru for many successful brands, authors, and musicians, explains the new rules in a book that has become a marketing classic in Silicon Valley and around the world. This new edition is updated with cutting-edge case studies of startups, brands, and small businesses.

Recommended by the experts and mentors at MentorCruise

A Practical Guide To Digital Marketing: Elevate Your Brand and Drive Business Growth

Digital marketing has changed the way businesses connect with their audiences. As technology continues to advance, the scope and methods of digital marketing are expanding, offering businesses numerous opportunities to reach potential customers more effectively and efficiently. This comprehensive overview explores the key components of digital marketing and outlines the various benefits it off…

Recommended by the experts and mentors at MentorCruise

This list is curated by MentorCruise and can include Amazon affiliate links. Have any other suggestions? Add here.

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With 10 years of experience at Google, I am a tech professional and career mentor passionate about guiding individuals and businesses to thrive. Whether you are: 💻 Aspiring to enter the tech industry, 🚀 Scaling your business through digital marketing and branding, 🌏 Building international teams and navigating cultural differences, …

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Hi! I'm a marketing professional with 10+ years of experience in accelerating growth 🚀, strategic positioning 🎯, brand building, campaign management, and team building in both B2C & B2B start-ups. My achievements: • Raised 30+ Million USD on Kickstarter. • Grew two communities to become the largest in the region …

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Eugene is an AI-driven technologist, serial entrepreneur, angel investor, advisor, and mentor. As the founder of Reactive Lions Inc., he is pioneering the integration of cutting-edge AI solutions with visionary entrepreneurship, working to shape the future of tech through both innovation and ethical leadership. A recognized expert in AI, machine …

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I specialise in supporting early-stage startups to devise and implement scalable SEO growth strategies while avoiding common pitfalls that can hinder growth and become costly to fix later. With over ten years experience, including five at two of Australia's most successful startups — Canva and Car Next Door (now Uber …

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I am a seasoned Marketing Executive with a proven track record of revenue growth, cross team collaboration and successful outcomes with experience scaling organizations from $1m to $350m+. Highlights of my career to date include: *A successful exit to Atlassian for $175M *Driving revenue growth, from $160M to $320M for …

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