Top SaaS books recommended by experts

At MentorCruise, we are all about making the most out of the experience of others. As part of that, we've connected and asked dozens of experts and professionals about their favourite SaaS books – and here are the answers.

Table of Contents

Fundamentals of SaaS

Understanding the concepts of SaaS starts with understanding the fundamentals. On your way to mastery, it's crucial for you to understand how certain concepts were derived, and why things work like they do. Starting with these resources is the best way to do so.

The Hard Thing About Hard Things

Ben Horowitz, cofounder of Andreessen Horowitz and one of Silicon Valley's most respected and experienced entrepreneurs, offers essential advice on building and running a startup—practical wisdom for managing the toughest problems business school doesn’t cover, based on his popular ben’s blog. While many people talk about how great it is to start a business, very few are honest about how diffi…

Recommended by the experts and mentors at MentorCruise

Crossing the Chasm

In Crossing the Chasm, Geoffrey A. Moore shows that in the Technology Adoption Life Cycle—which begins with innovators and moves to early adopters, early majority, late majority, and laggards—there is a vast chasm between the early adopters and the early majority. While early adopters are willing to sacrifice for the advantage of being first, the early majority waits until they know that the t…

Recommended by the experts and mentors at MentorCruise

Crossing the Chasm, 3rd Edition: Marketing and Selling Disruptive Products to Mainstream Customers

In Crossing the Chasm, Geoffrey A. Moore shows that in the Technology Adoption Life Cycle—which begins with innovators and moves to early adopters, early majority, late majority, and laggards—there is a vast chasm between the early adopters and the early majority. While early adopters are willing to sacrifice for the advantage of being first, the early majority waits until they know that the t…

Recommended by the experts and mentors at MentorCruise

Begin With WE: 10 Principles for Building and Sustaining a Culture of Excellence

Toxic work culture? Do words like apathetic, disengaged, insecure, and afraid describe how you feel about your role or even your organization?
Former Fortune 10 senior executive turned author and inspirational speaker Kyle McDowell has found the cure to rid the corporate world of its dysfunctional ways.

Recommended by the experts and mentors at MentorCruise

Hacking SaaS: An Insider's Guide to Managing Software Business Success

In fact, today’s college graduates are unlikely to encounter it in their careers. That’s because software as a Service, or SaaS, provides the necessary customer insight companies need to innovate better and faster than their competitors—and it’s now the dominant business model for nascent and legacy software companies alike. The only problem? SaaS’s rapid rise resulted in a fragmented understa…

Recommended by the experts and mentors at MentorCruise

Play Bigger: How Pirates, Dreamers and Innovators Create and Dominate Markets

In this farsighted, pioneering guide, the founders of Silicon Valley advisory firm Play Bigger rely on data analysis and interviews to understand the inner workings of “category kings”— companies such as Amazon, Salesforce, Uber, and IKEA—that give us new ways of living, thinking or doing business, often solving problems we didn’t know we had.

Recommended by the experts and mentors at MentorCruise

This list is curated by MentorCruise and can include Amazon affiliate links. Have any other suggestions? Add here.

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🎯 Trying to land your first UX job? I can help. Whether you need to polish your CV and portfolio, create case studies that reflect your skills, or figure out how to present yourself in interviews — I’m here to support you. You don’t need big-name brands in your past …

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👋 Hello, my name is Mladen. I am a software engineer based in Switzerland, with more than ten years of experience in software engineering. I have a passion for finding user-friendly solutions to complex problems and have done it for products in different industries. As a result, I have broad …

$150 / month

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As a Board Director, startup coach, and technology executive, I bring over two decades of experience advising governments, founders, and legal teams across Asia and Europe. My work sits at the intersection of infrastructure, law, and emerging technology—particularly AI, blockchain, and tokenisation. I coach startup founders, operators, and leadership teams …

$260 / month

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I’m a repeat COO/operator who has scaled B2B SaaS and B2B2C companies from <$5M to $50M+ in revenue, led multiple private equity–backed exits, and built high-performance teams with limited resources. I specialize in helping founders and operators break through growth plateaus and run their companies more strategically — without the …

$290 / month

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Lead Product Manager with 12 years’ IT experience identifying customers´ needs to set strategies, roadmaps, and features definitions for products in the IT industry. Manage SaaS products with billion-revenues. Competence in design, development, optimization and technical quality assurance of cloud solutions using common enterprise patterns, industry standards and SAP proprietary …

$50 / month

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𝐈'𝐯𝐞 𝐦𝐞𝐧𝐭𝐨𝐫𝐞𝐝 𝟏𝟎𝟎+ 𝐚𝐦𝐛𝐢𝐭𝐢𝐨𝐮𝐬 𝐩𝐞𝐨𝐩𝐥𝐞 𝐭𝐡𝐫𝐨𝐮𝐠𝐡𝐨𝐮𝐭 𝐦𝐲 𝐜𝐚𝐫𝐞𝐞𝐫; both as a start-up / scale-up leader, and through various mentoring platforms. One of the best parts of my job as a Product Leader & CTO is mentoring and coaching employees and colleagues! It is the single most impactful and important driver …

$220 / month

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  • "Naz is an amazing person and a wonderful mentor. She is supportive and knowledgeable with extensive practical experience. Having been a manager at Netflix, she also knows a ton about working with teams at scale. Highly recommended."

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