At MentorCruise, we are all about making the most out of the experience of others. As part of that, we've connected and asked dozens of experts and professionals about their favourite SaaS books – and here are the answers.
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Understanding the concepts of SaaS starts with understanding the fundamentals. On your way to mastery, it's crucial for you to understand how certain concepts were derived, and why things work like they do. Starting with these resources is the best way to do so.
In Crossing the Chasm, Geoffrey A. Moore shows that in the Technology Adoption Life Cycle—which begins with innovators and moves to early adopters, early majority, late majority, and laggards—there is a vast chasm between the early adopters and the early majority. While early adopters are willing to sacrifice for the advantage of being first, the early majority waits until they know that the t…
Recommended by the experts and mentors at MentorCruise
In Crossing the Chasm, Geoffrey A. Moore shows that in the Technology Adoption Life Cycle—which begins with innovators and moves to early adopters, early majority, late majority, and laggards—there is a vast chasm between the early adopters and the early majority. While early adopters are willing to sacrifice for the advantage of being first, the early majority waits until they know that the t…
Recommended by the experts and mentors at MentorCruise
Toxic work culture? Do words like apathetic, disengaged, insecure, and afraid describe how you feel about your role or even your organization?
Former Fortune 10 senior executive turned author and inspirational speaker Kyle McDowell has found the cure to rid the corporate world of its dysfunctional ways.
Recommended by the experts and mentors at MentorCruise
In fact, today’s college graduates are unlikely to encounter it in their careers. That’s because software as a Service, or SaaS, provides the necessary customer insight companies need to innovate better and faster than their competitors—and it’s now the dominant business model for nascent and legacy software companies alike. The only problem? SaaS’s rapid rise resulted in a fragmented understa…
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Are you ready to transform your business and skyrocket your profits? "Monetization" by Caleb O'Dowd is not just another marketing book—it's your blueprint to mastering the art of sales funnels and unlocking massive backend profits in your business. Described by readers as "loaded with gems" and "better than most courses," this book distills decades of marketing expertise into actionable strate…
Recommended by the experts and mentors at MentorCruise
Ben Horowitz, cofounder of Andreessen Horowitz and one of Silicon Valley's most respected and experienced entrepreneurs, offers essential advice on building and running a startup—practical wisdom for managing the toughest problems business school doesn’t cover, based on his popular ben’s blog. While many people talk about how great it is to start a business, very few are honest about how diffi…
Recommended by the experts and mentors at MentorCruise
These books are not required for you to learn SaaS, but they are highly recommended for you to deepen your knowledge.
In this farsighted, pioneering guide, the founders of Silicon Valley advisory firm Play Bigger rely on data analysis and interviews to understand the inner workings of “category kings”— companies such as Amazon, Salesforce, Uber, and IKEA—that give us new ways of living, thinking or doing business, often solving problems we didn’t know we had.
Recommended by the experts and mentors at MentorCruise
They say you shouldn't ask your mom whether your business is a good idea, because she loves you and will lie to you. This is technically true, but it misses the point. You shouldn't ask anyone if your business is a good idea. It's a bad question and everyone will lie to you at least a little . As a matter of fact, it's not their responsibility to tell you the truth. It's your responsibility to…
Recommended by the experts and mentors at MentorCruise
This list is curated by MentorCruise and can include Amazon affiliate links. Have any other suggestions? Add here.
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