Top SEO books curated by experts

At MentorCruise, we are all about making the most out of the experience of others. As part of that, we have connected and asked dozens of experts and professionals about their favouriteSEO books – and here are the answers.

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Top SEO books recommended by experts
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Fundamentals of SEO

Understanding the concepts of SEO starts with understanding the fundamentals. On your way to mastery, it's crucial for you to understand how certain concepts were derived, and why things work like they do. Starting with these resources is the best way to do so.

SEO for Growth

SEO for Growth

To grow your business in today’s economy, you need a strong online presence. But what does that entail exactly? Marketing is no longer about mass-market advertising and outbound sales; it’s about capturing demand — grabbing the attention of people already looking to make a purchase or acquire sp…

Recommended by the experts and mentors at MentorCruise.

Search Engine Optimization All-in-One for Dummies

Search Engine Optimization All-in-One for Dummies

If you want your website to be found, you need to make sure it appears prominently on search engines. In Search Engine Optimization All-in-One For Dummies, you'll find practical and easy-to-follow advice to increase your site's chances of landing that coveted No. 1 spot on Google, Bing, and othe…

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SEO 2021 Learn Search Engine Optimization With Smart Internet Marketing Strategies: Learn SEO with Smart Internet Marketing Strategies Adam Clarke

SEO 2021 Learn Search Engine Optimization With Smart Internet Marketing Strategies: Learn SEO with Smart Internet Marketing Strategies Adam Clarke

In this SEO book you will find: 1. SEO explained in simple language, beginner to advanced. 2. The inner workings of Google’s algorithm and how it calculates the search results. 3. How to find “money” keywords that will send customers to your site. 4. Sneaky tricks to get local businesses ranking…

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SEO For Dummies

SEO For Dummies

Search Engine Optimization For Dummies shows website owners, developers, and search engine optimizers (SEOs) how to create a website that ranks at the top of search engines and has high-volume traffic, while answering the essential question of "how do I get people to visit my site?"

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3 Months to No. 1: The "no-nonsense" SEO Playbook for Getting Your Website Found on Google

3 Months to No. 1: The "no-nonsense" SEO Playbook for Getting Your Website Found on Google

Is This You? Total SEO Virgin? Entrepreneur? Business or Blog Owner with Big Plans? Or Perhaps THIS is You... Mom & Pop store owner Hard worker in need of technical knowledge Frustrated Google Ads spender SEO professional looking for time-saving hacks Affiliate marketer SEO forum & blog reader i…

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Optimize: How to Attract and Engage More Customers by Integrating SEO, Social Media, and Content Marketing Lee Odden

Optimize: How to Attract and Engage More Customers by Integrating SEO, Social Media, and Content Marketing Lee Odden

Optimize is designed to give readers a practical approach to integrating search and social media optimization with content marketing to boost relevance, visibility, and customer engagement. Companies, large and small, will benefit from the practical planning and creative content marketing tactic…

Recommended by the experts and mentors at MentorCruise.

Additional SEO Reading

These books are not required for you to learn SEO, but they are highly recommended for you to deepen your knowledge.

Search Engine Optimization For Dummies

Search Engine Optimization For Dummies

SEO is an integral part of getting a site to rank in the various search engines in order to attract potential customers. In the new edition of this bestselling guide to search engine optimization, you'll learn the ins and outs and best practices of successful SEO in order to make your website co…

Recommended by the experts and mentors at MentorCruise.

SEO 2022: Learn Search Engine Optimization with Smart Internet Marketing Strategies

SEO 2022: Learn Search Engine Optimization with Smart Internet Marketing Strategies

No matter your background, SEO 2022 will walk you through search engine optimization techniques used to grow countless websites online, exact steps to rank high in Google, and how get a ton of customers.

Recommended by the experts and mentors at MentorCruise.

SEO Made Easy: Everything You Need to Know about SEO and Nothing More Evan Bailyn

SEO Made Easy: Everything You Need to Know about SEO and Nothing More Evan Bailyn

This book is a revised and updated version of the acclaimed Outsmarting Google: SEO Secrets to Winning New Business by Evan Bailyn How do people find you? They search. Simple, right? So, why does Search Engine Optimization seem so complicated? Search engines and consultants love it that way. If …

Recommended by the experts and mentors at MentorCruise.

Ultimate Guide to Link Building: How to Build Website Authority, Increase Traffic and Search Ranking with Backlinks

Ultimate Guide to Link Building: How to Build Website Authority, Increase Traffic and Search Ranking with Backlinks

The web today is comprised of trillions of links: links between websites, links within social media venues like Facebook and Twitter, and even links in email inboxes. Who links to a site and how they link to it is one of the most important factors that search engines rely on when ranking results…

Recommended by the experts and mentors at MentorCruise.

SEO 2022: Learn Search Engine Optimization with Smart Internet Marketing Strategies Adam Clarke

SEO 2022: Learn Search Engine Optimization with Smart Internet Marketing Strategies Adam Clarke

n this SEO book you will find: 1. SEO explained in simple language, beginner to advanced. 2. The inner workings of Google’s algorithm and how it calculates the search results. 3. How to find “money” keywords that will send customers to your site. 4. Sneaky tricks to get local businesses ranking …

Recommended by the experts and mentors at MentorCruise.

Get into Bed with Google Jon Smith

Get into Bed with Google Jon Smith

It's all very well having a stunning website, but what if browsers can't find you? What if you're not visible on the main search engines, and on Google in particular? Making your site Google friendly or employing SEO should be a priority because if you don't rank on those results you may as well…

Recommended by the experts and mentors at MentorCruise.

Specializations and Deeper SEO Knowledge

You've got your basics in order – time to move on to some advanced and specialized concepts. SEO is evolving every day, these books can help you master it.

The Art of SEO: Mastering Search Engine Optimization

The Art of SEO: Mastering Search Engine Optimization

Three acknowledged experts in search engine optimization share guidelines and innovative techniques that will help you plan and execute a comprehensive SEO strategy. Complete with an array of effective tactics from basic to advanced, this third edition prepares digital marketers for 2016 with up…

Recommended by the experts and mentors at MentorCruise.

Advanced Web Metrics with Google Analytics

Advanced Web Metrics with Google Analytics

This book is intended for use by customers using Google Classic Analytics and does not cover the newer Google Universal Analytics or related Google Tag Manager. Google Analytics is the free tool used by millions of web site owners to assess the effectiveness of their efforts. Its revised interfa…

Recommended by the experts and mentors at MentorCruise.

Faster, Smarter, Louder: Master Attention in a Noisy Digital Market Aaron Agius

Faster, Smarter, Louder: Master Attention in a Noisy Digital Market Aaron Agius

In today’s online world, a brand’s success lies in combining technological planning and social strategies to draw customers in—and keep them coming back for more. Without a strong digital platform, time and money are wasted, content sits unnoticed, and prospective clients disappear. Fortunately,…

Recommended by the experts and mentors at MentorCruise.

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