Business Turnaround & Problem-Solving Session
with Lidija Krickovic
Something in your business isn't working, and you need to figure out what to do about it. Maybe revenue is declining, profitability is disappearing, costs are getting out of control, … Read more
Lidija Krickovic
CEO & Founder at Growth Geek
Scheduling conflict? No-show? Cancel session & get your money back instantly.
About this session
Something in your business isn't working, and you need to figure out what to do about it.
Maybe revenue is declining, profitability is disappearing, costs are getting out of control, teams are underperforming, or the business has simply stopped moving forward.
I've spent 22 years running, fixing, and scaling companies. My experience includes more than doubling profits, from $10M to $22M, across four brands in under two years.
In this session, we'll work through the problem, examine its possible causes, and identify your options.
Depending on your situation, we can explore financial performance, business models, organizational challenges, commercial strategy, operational inefficiencies, or leadership decisions.
Expect direct questions, practical thinking, and an honest discussion about what needs to change.
The goal is to leave with a clearer understanding of the problem and a prioritized set of actions.
Your mentor
Building a company is hard. Running one as it grows can be even harder. I've spent 22 years doing both, and I can help you figure out what to do next.
I've spent my career as a CEO and COO, building businesses, launching products, scaling teams, fixing underperforming operations, and navigating the decisions that determine whether a company grows or gets stuck.
Some highlights along the way:
- Built a SaaS business from zero to a €20M+ valuation in under a year.
- Led a $40.8M company exit, including due diligence and transition.
- More than doubled profits, from $10M to $22M, across four brands in under two years.
- Launched two products that reached mid-six-figure MRR within their first year.
- Built and led international teams of 200+ people.
- Helped 40+ businesses grow, from early-stage startups to international companies.
Today, I run Growth Geek, working with founders and investors to build, fix, and scale companies.
Who can I help?
Early-stage founders: From validating ideas and building business models to finding product-market fit, launching, acquiring customers, and preparing to raise capital.
Funded startups: Turning investment into results. GTM, financial planning, hiring, leadership, operations, and the challenges that come with scaling.
Established founders & CEOs: Stalled growth, profitability, organizational chaos, difficult strategic decisions, restructuring, and exit preparation.
New & aspiring executives: Stepping into leadership, building teams, managing budgets and becoming a more effective CEO, COO or C-level leader.
What can we work on?
- Startup strategy, business models & product-market fit
- GTM, customer acquisition & revenue growth
- Fundraising, pitch decks & investor readiness
- Financial modeling, unit economics & forecasting
- Product strategy, pricing & monetization
- Hiring, organizational design & leadership
- Scaling operations, processes & automation
- Turnarounds, restructuring & profitability
- M&A, due diligence & exit preparation
What should you expect from me?
Bring me the real problem. The business model that doesn't add up. The GTM strategy that isn't delivering. The financial projection you're unsure about. The team that's driving you crazy. The decision you've been putting off.
We'll pull it apart, challenge the assumptions, look at the numbers, and figure out what makes sense.
I'm direct, practical, and comfortable asking uncomfortable questions. I'll share what's worked, what hasn't, and what I'd be thinking about if I were sitting in your chair.
I've made plenty of mistakes over two decades. You might as well learn from mine instead of making all of your own.
If you're building or running a company and could use an experienced CEO in your corner, let's talk.
Frequently asked questions
What exactly is a session?
A session is a focused one-on-one call with your mentor. Use it to get feedback, work through a specific problem, review your work, or get unstuck. You reserve up to 1 hour 30 min of their time.
How do I pick a time?
After checkout you pick a slot from Lidija's live availability, and it's confirmed on the spot.
How does the session take place?
Sessions happen over video call. Your mentor shares the meeting link ahead of time, so all you need is a quiet spot and a stable connection.
Can I reschedule?
Yes, up to 24 hours before the session. Message your mentor and find a new time that works for both of you.
What if my mentor doesn't show up?
You're protected. If a mentor is a no-show, it takes one click to cancel and get your money back, no questions asked.
How do refunds work?
You pay securely by card at checkout. If the session can't go ahead, you can cancel and get your money back instantly from your dashboard.
Still have questions? Visit our Help Center.
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Protected
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Scheduling conflict? No-show? Cancel session & get your money back instantly.