Introductory Call with

An introductory call is a simple way to get to know a mentor before committing to ongoing mentorship. This session gives you the chance to ask questions, talk through your goals, and see whether the mentor’s background, communication style, and approach feel like the right fit for you. It is a low-pressure starting point designed to help you make a more confident decision.

You can use the call to share what you are working on, what kind of support you are looking for, and where you feel stuck right now. It is also a chance to understand how the mentor typically works with mentees, what kind of guidance they can offer, and whether there is a strong mutual fit. The goal is to leave the conversation with more clarity on your next step and whether you want to continue working together.

I've spent 15+ years building and scaling revenue across digital advertising, programmatic media, and strategic partnerships in the US and LATAM markets.
Most of my career has been at the intersection of two things that don't always go together: deep market knowledge and the ability to build from scratch. At Amazon Ads and Criteo, I led enterprise partnerships, opened new revenue lines, and helped brands and agencies navigate complex programmatic ecosystems — from CTV and retail media to privacy-first, post-cookie strategies.
I specialize in helping professionals and companies that are trying to figure out how to grow in ad tech — whether that's understanding how programmatic really works, how to enter the LATAM market, how to structure a BD or partnerships function, or how to position themselves for senior roles in the industry.
If you're a founder trying to build an ads business, a marketer wanting to understand the programmatic ecosystem, or a professional navigating a career move in ad tech — I've been there, and I can help you think it through.