Top Analytics books recommended by experts

At MentorCruise, we are all about making the most out of the experience of others. As part of that, we've connected and asked dozens of experts and professionals about their favourite Analytics books – and here are the answers.

Table of Contents

Fundamentals of Analytics

Understanding the concepts of Analytics starts with understanding the fundamentals. On your way to mastery, it's crucial for you to understand how certain concepts were derived, and why things work like they do. Starting with these resources is the best way to do so.

Storytelling with Data: A Data Visualization Guide for Business Professionals

Don't simply show your data—tell a story with it! Storytelling with Data teaches you the fundamentals of data visualization and how to communicate effectively with data. You'll discover the power of storytelling and the way to make data a pivotal point in your story. The lessons in this illuminative text are grounded in theory, but made accessible through numerous real-world examples—ready for…

Recommended by the experts and mentors at MentorCruise

MONEY TOKS How to Start a Profitable TikTok Shop Business: Dominate Social Commerce, Drive Sales with Engaging Content, and Build a Thriving Brand on ... Platform (MONEY MAKING SERIES)

Discover the secrets to dominating social commerce, driving sales with engaging content, and building a brand that thrives on the world’s fastest-growing platform. In “How to Start a Profitable TikTok Shop Business,” you’ll unlock the strategies and insights needed to turn your passion into a profitable venture.

Recommended by the experts and mentors at MentorCruise

Learning Google AdWords and Google Analytics

Learning Google AdWords and Google Analytics is going to launch and advance thousands of successful careers in digital advertising and digital analytics around the world. Learn from an expert who designs and presents hundreds of courses, including courses for Google. Internationally recognized educator, digital course designer, consultant and conference speaker, Benjamin Mangold, shares his pa…

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Big Data: A Revolution That Will Transform How We Live, Work, and Think

It seems like “big data” is in the news every day, as we read the latest examples of how powerful algorithms are teasing out the hidden connections between seemingly unrelated things. Whether it is used by the NSA to fight terrorism or by online retailers to predict customers’ buying patterns, big data is a revolution occurring around us, in the process of forever changing economics, science, …

Recommended by the experts and mentors at MentorCruise

Present Beyond Measure: Design, Visualize, and Deliver Data Stories That Inspire Action

Billions of dollars and thousands of hours are lost every year during ineffective business meetings worldwide. Data practitioners painstakingly present their valuable analytical insights, only to fall flat, inspiring more yawns than yeses.
In Present Beyond Measure: Design, Visualize, and Deliver Data Stories That Inspire Action, Lea Pica provides a 4-phase, step-by-step blueprint for plann…

Recommended by the experts and mentors at MentorCruise

Big Data at Work: Dispelling the Myths, Uncovering the Opportunities

This book will help you understand:

Recommended by the experts and mentors at MentorCruise

Additional Analytics Reading

These books are not required for you to learn Analytics, but they are highly recommended for you to deepen your knowledge.

High Performance Spark: Best Practices for Scaling and Optimizing Apache Spark

Apache Spark is amazing when everything clicks. But if you haven’t seen the performance improvements you expected, or still don’t feel confident enough to use Spark in production, this practical book is for you. Authors Holden Karau and Rachel Warren demonstrate performance optimizations to help your Spark queries run faster and handle larger data sizes, while using fewer resources.
Ideal f…

Recommended by the experts and mentors at MentorCruise

This list is curated by MentorCruise and can include Amazon affiliate links. Have any other suggestions? Add here.

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Do you feel overlooked? Do you believe you could perform at a higher level if you were given the opportunity? And yet, you are surrounded by incompetent managers who have been promoted above their capabilities? Nothing frustrates me more than this situation. To think they're not seeing your potential, that …

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