At MentorCruise, we are all about making the most out of the experience of others. As part of that, we've connected and asked dozens of experts and professionals about their favourite Analytics books – and here are the answers.
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Understanding the concepts of Analytics starts with understanding the fundamentals. On your way to mastery, it's crucial for you to understand how certain concepts were derived, and why things work like they do. Starting with these resources is the best way to do so.
Billions of dollars and thousands of hours are lost every year during ineffective business meetings worldwide. Data practitioners painstakingly present their valuable analytical insights, only to fall flat, inspiring more yawns than yeses.
In Present Beyond Measure: Design, Visualize, and Deliver Data Stories That Inspire Action, Lea Pica provides a 4-phase, step-by-step blueprint for plann…
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This book will help you understand:
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Learning Google AdWords and Google Analytics is going to launch and advance thousands of successful careers in digital advertising and digital analytics around the world. Learn from an expert who designs and presents hundreds of courses, including courses for Google. Internationally recognized educator, digital course designer, consultant and conference speaker, Benjamin Mangold, shares his pa…
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Apache Spark is amazing when everything clicks. But if you haven’t seen the performance improvements you expected, or still don’t feel confident enough to use Spark in production, this practical book is for you. Authors Holden Karau and Rachel Warren demonstrate performance optimizations to help your Spark queries run faster and handle larger data sizes, while using fewer resources.
Ideal f…
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Based on an MBA course Provost has taught at New York University over the past ten years, Data Science for Business provides examples of real-world business problems to illustrate these principles. You’ll not only learn how to improve communication between business stakeholders and data scientists, but also how participate intelligently in your company’s data science projects. You’ll also disc…
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Discover the secrets to dominating social commerce, driving sales with engaging content, and building a brand that thrives on the world’s fastest-growing platform. In “How to Start a Profitable TikTok Shop Business,” you’ll unlock the strategies and insights needed to turn your passion into a profitable venture.
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These books are not required for you to learn Analytics, but they are highly recommended for you to deepen your knowledge.
It seems like “big data” is in the news every day, as we read the latest examples of how powerful algorithms are teasing out the hidden connections between seemingly unrelated things. Whether it is used by the NSA to fight terrorism or by online retailers to predict customers’ buying patterns, big data is a revolution occurring around us, in the process of forever changing economics, science, …
Recommended by the experts and mentors at MentorCruise
This list is curated by MentorCruise and can include Amazon affiliate links. Have any other suggestions? Add here.
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