Hovik Torkomyan

🚀 Leveraging extensive experience in SaaS marketing, I serve as a seasoned Marketing Leader capable of transforming marketing challenges into opportunities for startups and scale-ups. My career includes pivotal roles from tactical marketing management to global marketing leadership at firms like OpsLogix, Ortech Finance, Centrica Business Solutions and eLabNext. I focus on empowering SaaS startups to navigate the marketing landscape with strategic insights, recruitment of skilled professionals, and the deployment of scalable processes and tools. This foundation enables your business to make informed marketing investments and cultivate an adaptive marketing department. Based in the EU - Netherlands, my expertise is available globally 🌍, fostering strategic achievements and growth for businesses across the world.
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What I offer:

📈 T2D3 Growth Acceleration: Utilizing the T2D3 approach to triple and double growth rates, tailoring strategies for different stages of your SaaS business.

🔄 Agile Marketing Implementation: Ensuring your marketing operations are responsive and efficient.

🎯 Strategic Market Entry and Brand Positioning: Executing comprehensive go-to-market strategies for market penetration and growth.

🛠️ Customized Training and Consultation: Offering workshops and training in any area mentioned above

🎖️ Hands-on leadership as a Fractional or Interim CMO
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Specific Services:

🎯 Situational Awareness Analysis
📊 Marketing Strategy
🌐 Market Segmentation
📍 Positioning
👤 ICP & Persona Development
🔍 SEO & Content
🗣️ Voice of the Customer (Customer Testimonials & Case studies)
💲 Pricing Strategy
👩‍💼👨‍💼 Staffing Plan for Marketing Departments
📢 PR - Public relations