Marina Carbone

Hey, I'm Marina. Over the course of my career, I've experienced marketing from most angles, working with bootstrapped & VC/PE backed startups & scaleups to agency, big corporates, non-profits and solo-preneurs. I've helped build businesses and high-performing marketing teams across a range of products, industries & business models.

Right now I work as a Fractional CMO, helping founders & fledgling marketing teams with things like strategic positioning, GTM, marketing strategy, growth and team building.

I'm down to earth, straight-talking and supportive. I have an informal style and am deeply invested in my mentees journey, choosing to only work with a small number of mentees every month. I've often been the youngest or one of the only women on leadership teams, so I can offer a unique perspective and support others in similar situations.

I focus my mentoring to primarily support:
1. Marketers - to help you navigate the day-to-day professional challenges & provide support across technical/tactical skill-development, stakeholder management, leadership & career growth.
2. Founders - as an independent, no-BS sounding board on all things growth, brand, positioning and employee experience.
3. Aspiring Fractionals - experienced marketers (10+ years of professional experience or VP level min) who want to make the shift to working as Fractional Marketers

Specific areas I can help with:
✔️Marketing Strategy
✔️Go-To-Market
✔️Business/Commercial Strategy
✔️Positioning & Product-Market-Fit
✔️Leadership & Management
✔️Work-Life Balance & Boundaries
✔️Personal & Career Development