$210 / month
Start free, decide later
8+ years in B2B SaaS product marketing. Led core SEO product marketing at Semrush. Drove growth for lead gen add-ons at Pipedrive. Currently Senior PMM at SAP LeanIX focused on GTM, executive-level messaging, and measurable results.
Common requests I handle:
- Break into PMM and land offers
- Build the first PMM function at a startup
- Turn a complex product into simple value props and a clear message
- Plan and run a product or feature launch that drives adoption and revenue
- Align Product, Sales, and Marketing on message, assets, and handoffs
I’ll review what you already have, ask the right questions to find what’s missing, and help you turn rough ideas into working deliverables. Whether it’s messaging, a GTM plan, or prep for an interview, we’ll work through it together, step by step, until it’s clear, sharp, and ready to use.
Learn more about the essential skills and career path for product marketing success, salary potential, real challenges, and insider tips …
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I'm Ruslan Shogenov. Let's explore and exchange knowledge together, from marketing strategies to business growth. Your next read awaits!
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You tell Ruslan your goals. They see exactly what you want to work on before session one.
You meet within days. Ruslan reviews your application and books your first session, usually within a day or two.
You leave with a plan. Concrete next steps and a weekly rhythm from your very first week.
Ruslan Shogenov
Sr. Product Marketing Manager at SAP
Enter your email and we'll let you know when Ruslan has open spots. You'll also get a link to manage your wishlist – no account needed.
Book a free intro call with Ruslan
Connect with Ruslan in a quick call (usually 15-20 minutes)
One-off sessions with Ruslan
One-off sessions are a great option if you're looking for specific advice on a certain topic.
Your resume often decides whether you get the interview or get overlooked. This MentorCruise session is designed to help you strengthen your resume so it …
