MentorCruise

Build a Solid UX Research Plan with Guillermo

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$70

Reviews

5.0 stars

5.0 out of 5 stars

3 reviews

Location

🇳🇱

Planning a UX research project can feel overwhelming, especially when deciding where to start, what methods to use, and how to align research with business goals. In this session, I’ll guide you step by step … Learn more

Guillermo Ermel

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45 minutes

Reserve up to 45 minutes for your session.

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About this Session

Planning a UX research project can feel overwhelming, especially when deciding where to start, what methods to use, and how to align research with business goals.

In this session, I’ll guide you step by step to create a structured, actionable research plan that fits your needs. We’ll cover:
✅ Clarifying research goals – What do you need to learn, and why does it matter?
✅ Choosing the right research methods – Interviews, surveys, usability testing, analytics—what fits best?
✅ Defining participant criteria – Who should you be talking to?
✅ Planning logistics – Timeline, resources, and stakeholder alignment.
✅ Avoiding common pitfalls – How to ensure your plan leads to useful, actionable insights.

Whether you're working on your first research project or refining an existing plan, I'll help you build an approach that gets buy-in from stakeholders and leads to meaningful insights

I began mentoring in 2009—way before MentorCruise existed—and have since had the joy of guiding hundreds of professionals across diverse fields, with a strong focus on user experience.

Are you ready to engage in honest, open conversations about your projects, professional fears, and aspirations? I’ll be by your side every …

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Recent reviews

5 out of 5 stars

I'm incredibly fortunate to have Guillermo as my mentor on my UX design journey. His expert guidance and experience of over 20+ years have been pivotal in shaping my portfolio and design mindset. Guillermo skillfully helped me create a robust research plan and method, setting the foundation for successful projects. His insights refined my interview pitch, enhancing my interactions and data collection. What's truly remarkable is Guillermo's ability to foster collaboration and empowerment. Their constructive feedback fueled my growth and creativity, leading to a portfolio I'm immensely proud of. Beyond projects, Guillermo shared real-world wisdom and resources, expanding my perspective. Their mentorship is transformative, emphasizing empathy and lifelong learning in UX design and research. In summary, Guillermo is an exceptional mentor who blends expertise with genuine care. If you're seeking impactful UX mentorship, I wholeheartedly recommend Guillermo.

Danielle

5 out of 5 stars

I love the work that Guillermo does as a mentor, from the beginning I could see that he cares about helping me discover my true worth and is helping me to develop it further, and all this based on a real appreciation of the situation and your talents.

Eddy

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