Build a Solid UX Research Plan with

Planning a UX research project can feel overwhelming, especially when deciding where to start, what methods to use, and how to align research with business goals.

In this session, I’ll guide you step by step to create a structured, actionable research plan that fits your needs. We’ll cover:
✅ Clarifying research goals – What do you need to learn, and why does it matter?
✅ Choosing the right research methods – Interviews, surveys, usability testing, analytics—what fits best?
✅ Defining participant criteria – Who should you be talking to?
✅ Planning logistics – Timeline, resources, and stakeholder alignment.
✅ Avoiding common pitfalls – How to ensure your plan leads to useful, actionable insights.

Whether you're working on your first research project or refining an existing plan, I'll help you build an approach that gets buy-in from stakeholders and leads to meaningful insights

I began mentoring in 2009—way before MentorCruise existed—and have since had the joy of guiding hundreds of professionals across diverse fields, with a strong focus on user experience.

Are you ready to engage in honest, open conversations about your projects, professional fears, and aspirations? I’ll be by your side every step of the way, and we’ll have fun along the journey, using plenty of role-playing and interactive exercises to bring out your best.

Together, we’ll craft a step-by-step action plan tailored to your goals—whether you're preparing for your next interview, planning a career change, or tackling a challenging product design project.

I bring 15 years of experience in hiring, coaching and training—helping many young professionals secure roles at companies like Facebook, Booking and MercadoLibre—and more than 20 years of experience leading research projects in e-commerce, fintech, travel, agrotech, property management and other industries.

Feeling ready to challenge the status quo? Take the first step—book your session and let’s craft your success story!