Top Digital Marketing books curated by experts

At MentorCruise, we are all about making the most out of the experience of others. As part of that, we have connected and asked dozens of experts and professionals about their favouriteDigital Marketing books – and here are the answers.

  • Curated by industry experts
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Top Digital Marketing books recommended by experts
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Fundamentals of Digital Marketing

Understanding the concepts of Digital Marketing starts with understanding the fundamentals. On your way to mastery, it's crucial for you to understand how certain concepts were derived, and why things work like they do. Starting with these resources is the best way to do so.

Digital Impact: The Two Secrets to Online Marketing Success

Digital Impact: The Two Secrets to Online Marketing Success

Written in an easy-to-read, approachable format, this helpful guide presents provocative content along with practical, commonsense methods that can be followed by any businessperson at companies of all sizes. The discussion hones in on two keys to success: building a performance measurement appr…

Recommended by the experts and mentors at MentorCruise.

Content Machine: Use Content Marketing to Build a 7-Figure Business With Zero Advertising

Content Machine: Use Content Marketing to Build a 7-Figure Business With Zero Advertising

Content Machine outlines a strategy for using content marketing to build a 7 figure business with zero advertising. By teaching the fundamentals of content marketing, how to create great content and how to stand out from the crowd, it simplifies the otherwise challenging process of creating cont…

Recommended by the experts and mentors at MentorCruise.

Understanding Digital Marketing: Marketing Strategies for Engaging the Digital Generation

Understanding Digital Marketing: Marketing Strategies for Engaging the Digital Generation

The world of digital media is changing at a phenomenal pace. Constantly evolving technologies, and their evolving uses, are transforming how we access information and how we interact and communicate with one another on a global scale. Understanding Digital Marketing looks at the world of digital…

Recommended by the experts and mentors at MentorCruise.

How to Use the Internet to Advertise, Promote, and Market Your Business Or Web Site: With Little Or No Money

How to Use the Internet to Advertise, Promote, and Market Your Business Or Web Site: With Little Or No Money

Interested in promoting your business and/or website but don't have the big budget for traditional advertising? This new book will show you how to build, promote, and make money off of your website or brick and mortar store using the Internet - with minimal costs. Let us arm you with the knowled…

Recommended by the experts and mentors at MentorCruise.

The Best Damn Web Marketing Checklist, Period! 2.0, Volume 2

The Best Damn Web Marketing Checklist, Period! 2.0, Volume 2

So you want to build a website, or make your current site better? Where do you start? The Best Damn Web Marketing Checklist, Period! 2.0 answers that question and more. Updated for 2017, it is a comprehensive digital marketing guide that will help any company build or improve their website so th…

Recommended by the experts and mentors at MentorCruise.

The Small Business Guide to Online Marketing: A step-by-step guide to growing your business online

The Small Business Guide to Online Marketing: A step-by-step guide to growing your business online

This guide to setting up and growing your online presence tells you everything you need to know to get your business' online marketing started and then how to develop your approach. You will learn: - What internet marking is and how it drives sales - The importance of superior content - How to u…

Recommended by the experts and mentors at MentorCruise.

Additional Digital Marketing Reading

These books are not required for you to learn Digital Marketing, but they are highly recommended for you to deepen your knowledge.

Epic Content Marketing: How to Tell a Different Story, Break Through the Clutter, and Win More Customers by Marketing Less

Epic Content Marketing: How to Tell a Different Story, Break Through the Clutter, and Win More Customers by Marketing Less

"Epic Content Marketing" takes you step by step through the process of developing stories that inform and entertain and compel customers to act--without actually telling them to. Epic content, distributed to the right person at the right time, is how to truly capture the hearts and minds of cust…

Recommended by the experts and mentors at MentorCruise.

Digital Marketing For Dummies

Digital Marketing For Dummies

Digital Marketing for Dummies has the tools you need to step into the digital world and bring your marketing process up to date. In this book, you'll discover how digital tools can expand your brand's reach and help you acquire new customers.

Recommended by the experts and mentors at MentorCruise.

Lean Analytics: Use Data to Build a Better Startup Faster

Lean Analytics: Use Data to Build a Better Startup Faster

Lean Analytics steers you in the right direction. This book shows you how to validate your initial idea, find the right customers, decide what to build, monetize your business, and spread the word.

Recommended by the experts and mentors at MentorCruise.

Influence: The Psychology of Persuasion

Influence: The Psychology of Persuasion

"Influence: The Psychology of Persuasion" by Robert Cialdini is a book that examines the psychology behind why people say yes and how to influence them. Here are ten lessons from the book: Reciprocity: People are more likely to comply with requests if they feel they owe you something in return.<…

Recommended by the experts and mentors at MentorCruise.

The Big Data-Driven Business: How to Use Big Data to Win Customers, Beat Competitors, and Boost Profits

The Big Data-Driven Business: How to Use Big Data to Win Customers, Beat Competitors, and Boost Profits

The Big Data-Driven Business is a complete guide to the future of business as seen through the lens of big data, with expert advice on real-world applications. Better information allows for better decisions, better targeting, and better reach.

Recommended by the experts and mentors at MentorCruise.

Building a StoryBrand: Clarify Your Message So Customers Will Listen

Building a StoryBrand: Clarify Your Message So Customers Will Listen

If you use the wrong words to talk about your product, nobody will buy it. Marketers and business owners struggle to effectively connect with their customers, costing them and their companies millions in lost revenue. In a world filled with constant, on-demand distractions, it has become near-im…

Recommended by the experts and mentors at MentorCruise.

Specializations and Deeper Digital Marketing Knowledge

You've got your basics in order – time to move on to some advanced and specialized concepts. Digital Marketing is evolving every day, these books can help you master it.

Expert Secrets: The Underground Playbook for Creating a Mass Movement of People Who Will Pay for Your Advice

Expert Secrets: The Underground Playbook for Creating a Mass Movement of People Who Will Pay for Your Advice

Expert Secrets' by Russell Brunson is a guide for entrepreneurs to create a successful business around their expertise or passion. The book provides actionable steps for building a loyal following, identifying their target market, and creating a sales funnel that converts.

Recommended by the experts and mentors at MentorCruise.

Advanced SEO: A step-by-step guide on getting to the top of Google

Advanced SEO: A step-by-step guide on getting to the top of Google

In this comprehensive book, you will learn the advanced techniques and strategies that top SEO professionals use to achieve top rankings. You'll learn how to conduct thorough keyword research, optimize your website's structure and content, build high-quality backlinks, and track your progress wi…

Recommended by the experts and mentors at MentorCruise.

Social Media Marketing Mastery

Social Media Marketing Mastery

Do you have problems getting started with social media marketing? Not knowing what social media platform you should focus on? Being unware on how to create the most profitable ad campaigns? Or using marketing methods that are outdated and do not work? If you do, within this book many of the top …

Recommended by the experts and mentors at MentorCruise.

This list is curated by MentorCruise and can include Amazon affiliate links. Have any other suggestions? Add here.

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