$480 / month
1 call per month (60min/call)
Unlimited Q&A via chat
Expect responses in 2 days
Hands-on support
I am a father, a deliberate optimist, an entrepreneur, and an executive coach.
For over 20 years, I have been in the arena, building companies, leading teams, and learning what truly helps founders and leaders grow. I co-founded a Y Combinator-backed startup that grew from 3 founders to over 400 employees and tens of millions in revenue, backed by investors including the founder of Reddit, the creator of Gmail, Paul Graham, and Gary Tan.
I have experienced the full cycle as a founder: bootstrapping, hiring the first team, scaling rapidly, raising funds, managing a large organization, going through a merger, and sitting on the board. Tactics turned out to be the easy part. The real work was carrying the responsibility, managing pressure, facing doubt, and still staying true to myself.
Over the last 5 years, I have mentored and coached more than 300 founders, entrepreneurs, CEOs, and high performers from around the world and across many industries.
My work sits at the intersection of strategic clarity and deep human connection. I help founders and operators think clearly about product, growth, and focus, while also addressing the mental and emotional load that comes with building. Anxiety, overthinking, imposter syndrome, constant pressure, and the feeling that your identity is tied to your metrics are all part of the job, not just side notes.
I do not use a cookie-cutter playbook. We explore how your business operates, how your mind works, what genuinely excites you, and what kind of life you want to create around all of that. The goal is to grow the company in a way that makes you more authentic, clearer, and more alive while you do it.
You can read more about me and my approach here: https://itayforer.com/
Core areas where I can help:
✔️ Growth choices, including bootstrapping and fundraising
✔️ Strategy and decision making
✔️ Product-market fit and positioning
✔️ Leadership, communication, team dynamics & hiring
✔️ Founder mindset, stress, and anxiety
✔️ Personal clarity, purpose, and life meaning
5 out of 5 stars
There's a lot of bad decisions you can make that end up wasting your time. The ability to consult with Itay was invaluable here. Itay will always provide you with multiple ways to tackle a problem systematically. Beyond just advice Itay is also willing and able to bring you in touch with the right people to further your goals. This is also extremely valuable and something I really appreciated during our mentorship.
Standard Plan • 8 months
5 out of 5 stars
Itay is incredibly experienced and brings a very holistic approach to life and business. Going beyond just money and growth and really incorporating a healthy mindset and attitude.
Standard Plan • 1 month
5 out of 5 stars
Fantastic! Itay takes the time to understand the stage the start-up is at. He provides useful extra resources and very detailed insights into strategic thinking. He has taught me the importance of taking a long-term strategic view and how to ensure that my product creates true value for the end customer. Great experience to learn from him!
Standard Plan • 3 months
Mentees who work with a mentor for 3+ months reach their goals 2x faster than those going it alone. Long-term mentorship means fewer false starts, more focused sessions, and support that builds week after week.
97% satisfaction across all mentors
Personalized feedback and growth plans
Trusted by thousands of mentees
Notify me when Itay has new spots
We will send you a quick email if Itay has new open spots for mentorship, and only in that case!
Book a free intro call with Itay
Connect with Itay in a quick call (usually under 30 minutes)
One-off sessions with Itay
One-off sessions are a great option if you're looking for specific advice on a certain topic.
This is a short and to the point 30 minutes session with a specific goal - to support you by giving my advice and perspective …
This is a 1-hour session with a specific goal - to support you by giving my advice and perspective on an issue or challenge you …
