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About

I started out in academic research and loved using quant and qual research methods. I then consulted in Human Factors where I mostly focussed on HCI projects. I eventually moved into the world of tech, working in start ups/scale ups where research was not initially embedded into the product process.

Much of my experience is introducing research strategies and ways of working operating models and building trust with stakeholders. I had to learn the hard way how to run lean projects with low budget and resources as well as building trust, navigating imposter syndrome, and the obstacles that come with being a woman in a male dominated industry.

I can offer insight into developing your career, tactical and strategic research methods, building strategies, taking initiative, negotiating salaries and managing stakeholders.


This is how real progress happens

Mentees who work with a mentor for 3+ months reach their goals 2x faster than those going it alone. Long-term mentorship means fewer false starts, more focused sessions, and support that builds week after week.

  • 97% satisfaction across all mentors
  • Personalized feedback and growth plans
  • Trusted by thousands of mentees
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Skills

CV review Portfolio generative research longitudinal research Tactical research Unmoderated research Usability testing Customer Research Customer Experience Interview Preparation Women in Tech Confidence salary

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