Starting from
$150 / month
1~2 calls/month depending on plan
Unlimited Q&A via chat
Expect responses in 48 hours or less
Hi, I’m Jonathan — founder and former CEO of Storenvy. I raised $7M, scaled the company over 8 years, and eventually sold it to Alibaba. Then I went on to be the first CTO & Head of Product at MUD\WTR. Since then, I’ve worn nearly every hat at early-stage startups: CEO, CTO, Head of Product, Data Science, CMO — you name it. I’ve helped brands like ShopPad, Grüvi, and Canal (A16Z) go from messy beginnings to real traction.
WHAT I BRING
I’m obsessed with using data to tell uncomfortable truths, fix broken funnels, and find product-market fit. At MUD\WTR, I led retention strategy and drove a 25% lift in customer LTV — helping the brand scale 10X in one year toward a $120M valuation.
I think like a founder and a product/data nerd. That means I don’t just give advice — I roll up my sleeves and help you test, validate, and prioritize what matters most.
WHO I WORK BEST WITH
I’m here for scrappy founders, PMs, and growth leads who are:
• Navigating early-stage chaos
• Trying to raise their first (or next) round
• Wrestling with customer data or retention
• Building a new product or marketplace from scratch
WHAT YOU’LL GET
• Straight-up feedback on your deck, product, or metrics
• Battle-tested strategies to improve conversion, retention, and LTV
• A clearer roadmap — and someone who’s been there — to keep you moving
Let’s jam. If you’ve got vision and drive, I’ll bring clarity, frameworks, and firepower.
Jonathan Crawford - Founder Storenvy at Startup Turkey When Oklahoma-born Jon Crawford went to the University of Kansas for college, …
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Notify me when Jonathan has new spots
We will send you a quick email if Jonathan has new open spots for mentorship, and only in that case!
Book a free intro call with Jonathan
Connect with Jonathan in a quick call (usually under 30 minutes)
One-off sessions with Jonathan
One-off sessions are a great option if you're looking for specific advice on a certain topic.
If you're looking for a mentor, and you're just not sure about how this all works – this one is for you. In a casual, …
Some big interviews coming up? In this 1-hour session, a mentor with hiring experience will act as a technical interviewer and ask you some standard …
In this session, a mentor with startup, fundraising, and entrepreneurship experience will provide feedback and guidance on your pitch deck, helping you to refine and …
Whatever doesn't fit the mold: Get a full hour with a mentor to discuss your needs. Be it help with coding something, deciding on a …
What's included in the trial?
Every trial is a little different–here's what Jonathan says about their trial:
We'll meet for a quick call (usually under 30 minutes) where we:
- Break the ice and introduce ourselves
- Discuss your goals and how I can support you
- Coordinate logistics like time zones, meeting frequency, and communication methods
