$600 / month
Start free, decide later
Maddy is a Sales Acceleration Advisor at Startup to Scaleup. He is a robotics engineer turned founder and CEO who has scaled companies in the US, Europe, and the Middle East, and exited multiple startups. He helps technical SaaS and B2B founders build repeatable sales processes, prioritize growth efforts, and prepare for investor conversations.
𝗔𝗱𝘃𝗶𝘀𝗼𝗿𝘆 𝗕𝗼𝗮𝗿𝗱 𝗠𝗲𝗺𝗯𝗲𝗿 & 𝗙𝗿𝗮𝗰𝘁𝗶𝗼𝗻𝗮𝗹 𝗖𝗦𝗢. Robotics engineer turned founder & CEO—scaled in US, EU & Middle East (one to 200 employees), Exited multiple startups.
𝐌𝐲 𝐦𝐢𝐬𝐬𝐢𝐨𝐧: I turn founder-led SaaS & B2B tech ventures into investor-grade growth engines by architecting systems where sales process is 𝐫𝐞𝐩𝐞𝐚𝐭𝐚𝐛𝐥𝐞, growth is 𝐩𝐫𝐞𝐝𝐢𝐜𝐭𝐚𝐛𝐥𝐞, & team is 𝐬𝐜𝐚𝐥𝐚𝐛𝐥𝐞.
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𝐄𝐱𝐩𝐞𝐫𝐢𝐞𝐧𝐜𝐞 𝐀𝐜𝐫𝐨𝐬𝐬 𝐏𝐫𝐞 𝐒𝐞𝐞𝐝-𝐭𝐨-𝐒𝐜𝐚𝐥𝐞:
🏆 𝐃𝐞𝐬𝐢𝐠𝐧 𝐜𝐨𝐦𝐦𝐞𝐫𝐜𝐢𝐚𝐥 𝐬𝐭𝐫𝐚𝐭𝐞𝐠𝐢𝐞𝐬 that fuel rapid revenue growth while retaining early-stage agility
⚙️ 𝐈𝐦𝐩𝐥𝐞𝐦𝐞𝐧𝐭 𝐬𝐜𝐚𝐥𝐚𝐛𝐥𝐞, 𝐝𝐚𝐭𝐚-𝐝𝐫𝐢𝐯𝐞𝐧 𝐬𝐚𝐥𝐞𝐬 𝐩𝐫𝐨𝐜𝐞𝐬𝐬𝐞𝐬 for sustainable, board-level outcomes
💡 𝐓𝐫𝐚𝐧𝐬𝐥𝐚𝐭𝐞 𝐭𝐞𝐜𝐡𝐧𝐢𝐜𝐚𝐥 𝐯𝐢𝐬𝐢𝐨𝐧 𝐢𝐧𝐭𝐨 𝐦𝐚𝐫𝐤𝐞𝐭𝐚𝐛𝐥𝐞 𝐯𝐚𝐥𝐮𝐞 𝐩𝐫𝐨𝐩𝐨𝐬𝐢𝐭𝐢𝐨𝐧𝐬 that resonate with customers & investors
📊 𝐏𝐫𝐞𝐩𝐚𝐫𝐞 𝐨𝐫𝐠𝐚𝐧𝐢𝐳𝐚𝐭𝐢𝐨𝐧𝐬 for investor readiness, from seed to acquisition—ensuring traction, transparency, & resilience
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Hands-on when needed, always strategic.
I help technical teams 𝐨𝐩𝐞𝐫𝐚𝐭𝐢𝐨𝐧𝐚𝐥𝐢𝐳𝐞 𝐠𝐫𝐨𝐰𝐭𝐡, navigate market inflection points, & win confidence from boards, investors, & stakeholders—at every stage of the startups.
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🤝 𝐖𝐡𝐲 𝐰𝐨𝐫𝐤 𝐰𝐢𝐭𝐡 𝐦𝐞?
I bridge the gap from scrambling for each deal to building predictable traction & board-ready reporting.—so founders can unlock value, VCs can scale impact, & boards know the next move has a playbook behind it.
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💬 𝐖𝐡𝐚𝐭 𝐟𝐨𝐮𝐧𝐝𝐞𝐫𝐬 𝐬𝐚𝐲:
“Engineering mindset to sales challenges” — Simone, Modulos
“Reduced sales cycle by 2 to 3 months” — Felipe Schuurman, Sparta Commodities
“5x acceleration only in few hours with Maddy” — Guillaume Catry, WindShape
“3x faster sales process with systematic approach” — Alexander Souza, re:spondelligent
(See 56+ recommendations on LinkedIn - https://www.linkedin.com/in/madhuragrl/)
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🧩 𝐖𝐡𝐚𝐭 𝐬𝐞𝐭𝐬 𝐦𝐞 𝐚𝐩𝐚𝐫𝐭:
❌ Not just a “sales techniques” trainer—strategy to board metrics, all engineered
✅ Track record in advising & scaling top-performing startups
❌ No “natural sales” persona required
✅ I show you how to turn your engineering superpower into commercial results
❌ No theory-only or “spray & pray” approaches—proven, tracked, & transferable systems
✅ Bridge from engineering rigor to investor trust—founder empathy, board credibility
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⚡ 𝐈𝐟 𝐲𝐨𝐮𝐫 𝐠𝐫𝐨𝐰𝐭𝐡 𝐚𝐦𝐛𝐢𝐭𝐢𝐨𝐧 𝐦𝐚𝐭𝐜𝐡𝐞𝐬 𝐲𝐨𝐮𝐫 𝐭𝐞𝐜𝐡𝐧𝐢𝐜𝐚𝐥 𝐯𝐢𝐬𝐢𝐨𝐧, 𝐥𝐞𝐭’𝐬 𝐜𝐨𝐧𝐧𝐞𝐜𝐭!
☕ Book a chat: startuptoscaleupnow.com/coffee-with-maddy
✉️ [email protected]
5 out of 5 stars
Maddy is a very kind guy and from the first moment I felt that he really knows what he is talking about. He's very rational and helped me better understand the underlying reasons for certain approaches. As a mentor he will challenge you and force you to really question yourself and prioritize the right things - I can gladly recommend him.
Session: Introductory Call
5 out of 5 stars
Maddy was awesome. I have never worked with anyone so easy and willing to help in my life.
Standard Plan • 4 months
5 out of 5 stars
Great intro session - Maddy shared some frameworks and live examples to help me shift my mindset and approach.
Session: Introductory Call
Are you wondering how to achieve product-market fit, in order to get your startup ready for growth? Well, let me …
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I’m going to show you how you can make the ultimate shift from struggling to scale your startup, from feeling …
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You tell Maddy your goals. They see exactly what you want to work on before session one.
You meet within days. Maddy reviews your application and books your first session, usually within a day or two.
You leave with a plan. Concrete next steps and a weekly rhythm from your very first week.
Maddy Agrawal
Sales Acceleration Advisor | Growth for Technical Founders in SaaS & B2B Tech | Architecting Scalable, Investor-Grade Traction at Startup to Scaleup
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Book a free intro call with Maddy
Connect with Maddy in a quick call (usually 15-20 minutes)
One-off sessions with Maddy
One-off sessions are a great option if you're looking for specific advice on a certain topic.
An introductory call is a simple way to get to know a mentor before committing to ongoing mentorship. This session gives you the chance to …
In today's competitive market, having a great product or service is not enough. Startups need to develop customized marketing strategies to reach their target audience …
Are you a SaaS or B2B company? Are you not achieving satisfactory or desired results with your outbound campaigns? Let's audit your campaigns to first, …
Do you have a brilliant business idea but no clue where to start? Or do you have multiple ideas but are not sure which one …
After founding several startups, with 200+ employees & my last exit, I am now helping B2B & SaaS companies achieve their growth potential. Between 2019 …
I founded 13 startups (mostly SaaS & B2B) and some of them grew from 5 co-founders to 200 employees in less than 18 months. During …
I will help you design a detailed strategy & tactics for faster growth or the same for whichever area of growth you're most struggling with. …
What's included in the trial?
Every trial is a little different–here's what Maddy says about their trial:
We'll meet for a quick call (usually under 30 minutes) where we:
- Break the ice and introduce ourselves
- Discuss your goals and how I can support you
- Coordinate logistics like time zones, meeting frequency, and communication methods
