$480 / month
3 calls per month (60min/call)
Unlimited Q&A via chat
Expect responses in 24 hours or less
One-off sessions with Michelle
One-off sessions are a great option if you’re looking for specific advice on a certain topic.
Whatever doesn't fit the mold: Get a full hour with a mentor to discuss your needs. Be it help with coding something, deciding on a strategy for your business, pushing your career forward or help with a project. If you don't know whether what you …
What's included in the trial?
Every trial is a little different—here’s what Michelle says about their trial:
We'll meet for a quick call (usually under 30 minutes) where we:
- Break the ice and introduce ourselves
- Discuss your goals and how I can support you
- Coordinate logistics like time zones, meeting frequency, and communication methods
About Michelle
Michelle started her journey by bootstrapping a jewelry retail business with just $700 from her paycheck. Through e-commerce, wholesale, and a brick-and-mortar store, she scaled it to $500,000 in her first full year, relying on a narrow, focused niche and self-taught digital marketing strategies.
Now, with over 12 years in business, her daughters manage the e-commerce and wholesale operations, allowing Michelle to focus on coaching other entrepreneurs to achieve the same level of success.
Michelle now specializes in building eCommerce wellness brands from the ground up.
Whether someone has a fully formed idea or just a gut feeling that they’re meant to launch something meaningful, Michelle helps bring that vision to life—step by step. From naming the brand to mapping out the customer journey, she provides clear, confident guidance at every stage.
While most people focus on ads and sales, Michelle knows that success is built in the small, strategic details:
Defining a niche and core message
Choosing the right product and supplier
Setting up the backend: Shopify, domains, and logistics
Crafting a strong brand identity (name, vibe, and voice)
Designing thoughtful packaging and unboxing experiences
Writing high-converting product descriptions
Implementing email flows and automation
Planning ad strategy and campaign launch
Tracking performance beyond vanity metrics
Michelle’s approach cuts through the noise and focuses on what actually drives growth. If you’re serious about launching a brand that feels good, looks good, and sells with purpose—book a call and start building with someone who knows what it really takes.
5 out of 5 stars
Michelle's been a great mentor! I'm very pleased with my experience so far.
Notify me when Michelle has new spots
We will send you a quick email if Michelle has new open spots for mentorship, and only in that case!
Book a free intro call with Michelle
Connect with Michelle in a quick call (usually under 30 minutes)