Vishesh Sharma

Chief Marketing Officer @ Ashika Group
Bringing data science to the art of storytelling since 2007!
India Active 2 months ago
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About

Marketing leader, brand builder, growth hacker and a fintech enthusiast!

I am one of the few esteemed journalists who have reached the stature of Chief Marketing Officer within a short span of time. I have seamlessly managed to bring data science into the art of storytelling with his key strategies for leveraging consumer insights to deliver business objectives, including building organic as well as paid ecosystem.

Presently I am working as a CMO with Ashika Group, India’s leading diversified financial services group with four key business verticals including Retail Broking, Institutional Broking, Startup Funding and Global Family Office Services. There, I lead strategic marketing and planning, brand management, revenue growth strategies, and public relations.

An accomplished marketing professional, I have vast experience across diverse marketing fields, including brand communication, content marketing, corporate communications, reputation management, internal communications, public affairs, and financial education. I started my professional career with The Hindu, and holds an extensive work experience with renowned publications, including Dalal Street Investment Journal and Progressive Media Group.

I have worked with reputed companies including Sharekhan BNP Paribas, Asymmetrique Communications, and Atul Ltd, throughout my corporate journey. Before joining Ashika Group, I served as the Head of content marketing, corporate communications, and start ups at Angel One.

From launching world’s first financial movies platform, a purely content marketing-led product, to successfully delivering a rebranding campaign with a PR-first approach, I have carved out successful brand-building strategies for multiple businesses. In fact, I not only crafted the launch strategy but successfully delivered the Retail IPO portion for Angel One during peak covid era.

Throughout my career, I have been recognized for my remarkable professional accomplishments. In 2020, I was named Content Marketer 40u40 by Exchange for Media and the Marketing Leader of the Year in the BFSI segment by Nasscom. A year later, I was honored as the Rising Media Star by Best Media Info, Corporate Communications Person of the Year by AdGully, and 40u40 PR Professional by Reputation Today. I won Gold at Inkspell awards under the category of Content Marketing Professional 2021. I was also bestowed with Excellence in PR award by Adgully under their Leader 2.0 awards in 2022.

A thought leader in organic growth as well as brand management functions, I am a frequent keynote speaker at many educational institutes and thought-provoking events like IIT FinFest, and Amity, among others.

I strongly believes that 3Vs (Voice, Vernacular, and Videos) are the key pillars that will potentially define my legacy over next 10 years.



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