AI for Marketers with
Searsha

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60 minutes
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About this Session
This is for marketers who are curious about AI but need more than just a list of tools. We’ll walk through how to actually use AI across your day-to-day - content, campaigns, testing, targeting, reporting - and figure out what’s worth doing (and what isn’t).
I run a performance marketing platform that uses AI under the hood every day, so you’ll get practical tips from someone who knows how to balance quality with speed.
What you’ll get:
• Ideas and tools to bring AI into your workflow right away
• Recommendations for the highest quality creative tools - and help using them
• Smarter, faster ways to deliver strong work
Your mentor
👋 Hi, I’m Searsha - Founder and Chief Product Officer building Shimmr, where we use AI to automate performance marketing.
I work with AI tools every day - not just in building our product, but to supercharge the way I work: streamlining workflows, speeding up research, enhancing creative output, and solving operational problems faster. I’ve helped people embed AI into their daily roles so they can focus on what really matters: elevating what they love, and delegating what they don't.
Whether you’re exploring AI for the first time or trying to deepen how it supports your work, I can help you:
- Identify practical ways to use AI in your job today - not someday
- Use AI to improve writing, research, analysis, and communication
- Automate parts of your role to save hours every week
- Shift from “tool user” to “AI thinker” - understanding how to get better, more useful outputs
I’ve worked across a wide range of roles – from strategy and creative to product, operations, growth, and leadership – which means I’m used to switching contexts quickly and understanding what different people actually need.
My mentoring style is hands-on, practical, and outcomes-focused. I’ll meet you where you are and help you embed AI into how you already work.
A little about me:
• Founder of Shimmr AI: performance marketing automation platform
• Former CRO at ProQuo AI: scaled to $3M ARR
• Winner: AI StartUp of the Year (UK StartUp Awards 2024)
• Winner: Trailblazer 2025 (London Book Fair)
• Finalist: Great British Entrepreneur Awards 2024
• Cannes Lions Silver: Coal Drops Yard
• Selected for the KPMG Emerging Giants Programme for high-growth founders
• Lover of tea and kickboxing
• Learn more about me here: https://www.linkedin.com/in/searsha-sadek/
If you’re ready to start working smarter with AI (without needing to code or become a data scientist), I’d love to work with you.
Book a custom session that suits your goals, or start the monthly programme to get AI confident. 💬
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