One-Day GTM Sprint with

A premium, one-off engagement for startup leaders tackling a critical growth decision or high-stakes challenge.

Includes:
– Pre-call audit of your current strategy and goals
– A 3-hour deep-dive session (remote) to diagnose, explore options, and map a clear path forward
– Written summary of recommendations and action steps
– 7 days of follow-up for clarifications or refinements

Best suited for founders/execs who want to compress weeks of uncertainty into one focused session.

I’m not a marketing expert.

I’m a B2B operator who understands marketing—and how startups actually work.

For 12+ years I've led GTM at high-growth B2B SaaS companies. As SVP Marketing at UserZoom, I scaled ARR from $25M to $80M over three years, generating $18M in marketing pipeline each quarter. Before that, I built the marketing function at WhatUsersDo from scratch, leading it through to acquisition. More recently as VP Marketing at Insight Partners-backed Sedna, I built a high-performing team that took marketing's share of new-business pipeline from 10% to 35%.

My real job wasn’t ads or campaigns. It was helping CEOs and teams make better decisions when the stakes were high.

I work with people who don't have a senior operator in the business to sanity-check their thinking (usually the decisions involving people, money and direction).

- Founders: making the big go-to-market calls—positioning, channels, who to hire—with no one experienced to pressure-test them.
- Marketers: the lone or first-time in-house hire, pulled in ten directions and unsure what to ignore and how to progress beyond fire-fighting

Most people come to me when they've hit an inflection point, and realise the answer isn't another podcast or AI-generated playbook. They need to distil their options and move the hell forward with confidence.

I provide strategic perspective, operator judgement and decisive clarity. I'm not your boss, your therapist, or a consultant who'll drown you in slides. But I will tell you the truth and keep you focused on what matters.

If you’re looking for hands-on execution or tactical asset reviews, that’s not me.

If you want clearer thinking, better decisions, and momentum in the right direction, let’s talk.