Goncalo Catalao

Hi, I’m Goncalo - a Product Marketing Manager with over 6 years of experience. I translate tech complexities into accessible consumer narratives.

I will help you answer these questions:

How do I get a Product Marketing Job? (Interviews, resume, preparation)

What is the market you are targeting?

How can you stand out from your competitors?

Who are your target customers, and what do they want?

What should your pricing be?

How should you communicate your product/brand effectively?

Where should it be communicated, and what budget should you use?

What should your launch/post-launch communication timelines be?

Is the marketing plan being executed effectively?

How will you measure results?

Let's work together on how to break into product marketing in large-scale companies. I'll also help you turn products into compelling narratives that the right people really want to buy.

With a Master's in Marketing Management and a vast experience in Product Marketing Management, I am now leading a cross-functional team with marketers, designers, and analysts in the tech industry.
I've worked with industry leaders like Vodafone, L'Oréal, EDP, and ESL FACEIT Group, where there's a perfect blend of large corporate and startup environments.

Specialized in product launches in new market segments, driving awareness, adoption, and revenue growth, as well as impactful storytelling.