$340 / month
2 calls per month (60min/call)
Unlimited Q&A via chat
Expect responses in 24 hours or less
I work with early-stage founders who want to become 'investor-ready, fundable, and clear on their go-to-market strategy' — not just “talk through ideas.”
For the past 6 years, I’ve mentored startups and entrepreneurs globally, and I currently serve as a Round 2 Judge for Alibaba Business Heroes (Jack Ma Foundation) for the 2022–2025 cohorts. This gives me a rare, behind-the-scenes view into how investors actually evaluate founders, teams, traction, and narratives — and why most startups don’t make the cut.
Startups and Entrepreneurs work with me when they need help with:
* Fundraising readiness & investor storytelling
* Pitch deck clarity (what to say, what to remove, what investors ignore)
* Go-to-market strategy for pre-seed and seed startups
* Positioning themselves as credible, fundable founders. co-founders
* Understanding how investors think across Asia, the Middle East, and global markets
* Help you setup in Asia if you are coming here for the first time or just want to expand
I’ve built and run startups myself, worked with teams across New York, Toronto, Dubai, Singapore, and India, and have been part of early digital initiatives for companies like IBM, Mercedes-Benz, Merrill Lynch, and Bacardi. This mix of "operator experience + investor exposure" allows me to give feedback that is direct, practical, and grounded in reality.
If you’re looking for generic startup advice, I’m probably not the right mentor.
If you want -- honest, investor-aligned feedback and clarity on what will actually move your startup forward -- we’ll work well together.
------- Who I’m not a fit for ---------
I’m not a fit if you’re looking for motivation, surface-level feedback, or generic startup conversations. I work with founders who want clarity, traction, and honest feedback aligned with how investors actually think.
5 out of 5 stars
Working with Eric is an inspiring and empowering experience. From day one, he created a space where I felt heard and supported, but also constructively challenged. Our sessions are a mix of strategic thinking, honest reflection, and actionable planning. Eric does not just give me answers—he asks the right questions that led me to find them myself. He is exactly the mentor I need to overcome my doubts and increase my confidence while pursuing my startup dream!
Lite Plan • 1 month
5 out of 5 stars
I've had a fantastic experience working with Eric through MentorCruise. From our first session, he created a supportive and focused environment that really helped me cut through the noise and get clarity on where to direct my energy. Eric was instrumental in helping me narrow down my focus—something I’d been struggling with for a while. He asked the right questions, challenged my thinking in constructive ways, and provided thoughtful feedback on potential ideas I was considering. I walked away from each session with more confidence, direction, and a clear next step. Highly recommend Eric if you're looking for a coach who listens deeply, brings structure to the chaos, and genuinely wants to see you grow.
Session: Marketing Strategies …
5 out of 5 stars
Eric is an excellent mentor—attentive, a good listener, and provides clear and insightful advice. The challenge I faced was a shift in focus within my internal business, which did not align with the timeline initially agreed upon, leading the need for cancellation. Should I be ready to continue in the future, I will undoubtedly reach out to Eric.
Lite Plan • 3 months
It may sound easy. All of us do (and we have several “Aha” moments) - but yet only 10% succeed …
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A compelling pitch is what most startups struggle with these days. Whenever I mentor startups to get them funded the …
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Notify me when Eric has new spots
We will send you a quick email if Eric has new open spots for mentorship, and only in that case!
Book a free intro call with Eric
Connect with Eric in a quick call (usually under 30 minutes)
One-off sessions with Eric
One-off sessions are a great option if you're looking for specific advice on a certain topic.
If you're looking for a mentor, and you're just not sure about how this all works – this one is for you. In a casual, …
Not sure about your newest design? Not sure if your code is as good as it can be? Portfolio site looking a bit, meh? In …
Sometimes, a strategy is needed to accomplish a future career change, or simply to get further in your current position. Should you go back to …
In today's competitive world, personal and corporate branding can make a significant impact on the success of your business. Here are some ways in which …
Your LinkedIn profile serves as a first impression to potential employers, colleagues, and connections. It's essential to showcase your skills, knowledge, and professionalism to capture …
Crafting a strong pitch requires a compelling narrative and effective storytelling. However, it all starts with creating an impressive pitch deck that captures the attention …
If you have a business idea, or even multiple ideas, it's crucial to get validation and support to ensure success. Brainstorming with someone who can …
In today's competitive market, having a great product or service is not enough. Startups need to develop customized marketing strategies to reach their target audience …
Whatever doesn't fit the mold: Get a full hour with a mentor to discuss your needs. Be it help with coding something, deciding on a …
What's included in the trial?
Every trial is a little different–here's what Eric says about their trial:
We'll meet for a quick call (usually under 30 minutes) where we:
- Break the ice and introduce ourselves
- Discuss your goals and how I can support you
- Coordinate logistics like time zones, meeting frequency, and communication methods