Jonathan Crawford

Product, Data & Strategy
Multi-Disciplinary Founder with 15+ Years Experience Advising Founders on Early-Stage Challenges
United States of America Active this week
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Services

$300 / month

Ideal for ambitious founders seeking hands-on support and tailored guidance to accelerate growth.

2 calls per month (60min/call)

Unlimited Q&A via chat

Expect responses in 24 hours or less

Hands-on support

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About

Hi, I’m Jonathan — founder and former CEO of Storenvy. I raised $7M, scaled the company over 8 years, and eventually sold it to Alibaba. Then I went on to be the first CTO & Head of Product at MUD\WTR. Since then, I’ve worn nearly every hat at early-stage startups: CEO, CTO, Head of Product, Data Science, CMO — you name it. I’ve helped brands like ShopPad, Grüvi, and Canal (A16Z) go from messy beginnings to real traction.

WHAT I BRING

I’m obsessed with using data to tell uncomfortable truths, fix broken funnels, and find product-market fit. At MUD\WTR, I led retention strategy and drove a 25% lift in customer LTV — helping the brand scale 10X in one year toward a $120M valuation.

I think like a founder and a product/data nerd. That means I don’t just give advice — I roll up my sleeves and help you test, validate, and prioritize what matters most.

WHO I WORK BEST WITH

I’m here for scrappy founders, PMs, and growth leads who are:
• Navigating early-stage chaos
• Trying to raise their first (or next) round
• Wrestling with customer data or retention
• Building a new product or marketplace from scratch

WHAT YOU’LL GET
• Straight-up feedback on your deck, product, or metrics
• Battle-tested strategies to improve conversion, retention, and LTV
• A clearer roadmap — and someone who’s been there — to keep you moving

Let’s jam. If you’ve got vision and drive, I’ll bring clarity, frameworks, and firepower.

Open to inquiries

You can message Jonathan to ask questions before booking their services

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