At MentorCruise, we are all about making the most out of the experience of others. As part of that, we've connected and asked dozens of experts and professionals about their favourite eCommerce books – and here are the answers.
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Understanding the concepts of eCommerce starts with understanding the fundamentals. On your way to mastery, it's crucial for you to understand how certain concepts were derived, and why things work like they do. Starting with these resources is the best way to do so.
Amazon’s business model is deceptively simple: Make online shopping so easy and convenient that customers won’t think twice. It almost can be summed up by the button on every page: “Buy now with one click.” Why has Amazon been so successful? Much of it has to do with Jeff Bezos, the founder and CEO, whose unique combination of character traits and business strategy has driven Amazon to the top…
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Don't Make Me Think is a book by Steve Krug about human–computer interaction and web usability. The book's premise is that a good software program or web site should let users accomplish their intended tasks as easily and directly as possible.
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Atomic Habits by James Clear is a comprehensive, practical guide on how to change your habits and get 1% better every day. Using a framework called the Four Laws of Behavior Change, Atomic Habits teaches readers a simple set of rules for creating good habits and breaking bad ones.
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To build a successful business, you need to stop doing random acts of marketing and start following a reliable plan for rapid business growth. Traditionally, creating a marketing plan has been a difficult and time-consuming process, which is why it often doesn't get done. In The 1-Page Marketing Plan, serial entrepreneur and rebellious marketer Allan Dib reveals a marketing implementation brea…
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Get Rich Click! is a comprehensive source of information from one of the world's most successful Internet entrepreneurs. This book outlines proven strategies and techniques for the Internet entrepreneur, and is full of real-life success stories about people of all ages who have made millions on line!
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The Finance Book is written for non-finance people like you. It is aimed at those who work or aspire to work in business. It will help professionals in business or thinking about a career in business including board directors, business managers, MBA students, graduates and undergraduates.
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These books are not required for you to learn eCommerce, but they are highly recommended for you to deepen your knowledge.
It's about the most powerful form of marketing--leadership--and how anyone can now become a leader, creating movements that matter. His book Linchpin came out in 2008 and was the fastest-selling book of his career. Linchpin challenges you to stand up, do work that matters and race to the top instead of the bottom.
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The Everything Store: Jeff Bezos and the Age of Amazon is a 2013 bestselling book written by journalist Brad Stone. It documents the rise of Amazon.com in the 1990s, its near demise during the dot-com bust, and its subsequent revival with the inventions of Amazon Prime, the Kindle and Amazon Web Services.
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THIS BOOK, is the playbook for capitalizing on this evolution. Ecommerce Evolved contains a simple, repeatable, and proven formula to help you build, grow and scale a wildly profitable ecommerce business in today's competitive market. You will find zero theory inside this book.
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If you use the wrong words to talk about your product, nobody will buy it. Marketers and business owners struggle to effectively connect with their customers, costing them and their companies millions in lost revenue. In a world filled with constant, on-demand distractions, it has become near-impossible for business owners to effectively cut through the noise to reach their customers, somethin…
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In The Art of Gathering, Priya Parker argues that the gatherings in our lives are lackluster and unproductive—which they don't have to be. We rely too much on routine and the conventions of gatherings when we should focus on distinctiveness and the people involved.
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More than 100,000 entrepreneurs rely on this book for detailed, step-by-step instructions on building successful, scalable, profitable startups. The National Science Foundation pays hundreds of startup teams each year to follow the process outlined in the book, and it's taught at Stanford, Berkeley, Columbia and more than 100 other leading universities worldwide. Why? The Startup Owner's Man…
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You've got your basics in order – time to move on to some advanced and specialized concepts. eCommerce is evolving every day, these books can help you master it.
"The Personal MBA" covers a range of core business principles. From strategy and marketing to finance and leadership, this section provides an overview of the key concepts readers can expect to encounter. The focus is on practical applications, ensuring relevance to real-world business scenarios.
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This list is curated by MentorCruise and can include Amazon affiliate links. Have any other suggestions? Add here.
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