At MentorCruise, we are all about making the most out of the experience of others. As part of that, we've connected and asked dozens of experts and professionals about their favourite Sales books – and here are the answers.
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Understanding the concepts of Sales starts with understanding the fundamentals. On your way to mastery, it's crucial for you to understand how certain concepts were derived, and why things work like they do. Starting with these resources is the best way to do so.
Thinking about launching a new career or progressing in your existing career as a field application engineer or a technical sales professional? Do you dream of a career visiting and helping engineers in multiple industries, international travel, and a great salary earned using your ever-increasing technical knowledge? If so, then this is the audiobook for you.
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New Sales. Simplified. It's a book of fundamentals and timeless truths, with proven, real-world strategies that produce sales results every time they are employed. Most of all, it's a book for those with the courage to do what is necessary to win new business.
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Raise your hand if your company needs more new customers.I suspect your hand is (figuratively) up. This book is about not just growth, but high-growth, explosive-growth, the kind of growth that weather satellites can see from space.The success of any business-to-business company is directly linked to how effectively they acquire new pipeline. To skyrocket growth, sales development is the answe…
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This book is intended to help Sales Engineers (SEs) dramatically improve their sales results. Based on the author's own experience as an SE in the field, the book contains a framework for understanding how and why prospects decide to buy and how to navigate that process with the least amount of work and the highest likelihood of closing the sale.
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Not that long ago though, my business had gotten so bad that I literally couldn’t even give my services away for free. At the end of each month, I would look at my bank account hoping to see progress (but there wasn’t). I knew something had to change...but what?
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This expanded edition of The Go-Giver includes the text of the original business parable, together with a foreword by Arianna Huffington, a new intro
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These books are not required for you to learn Sales, but they are highly recommended for you to deepen your knowledge.
Salespeople hate to read. That's why The Little Red Book of Selling is short, sweet, and to the point. It's packed with answers that people are searching for in order to help them make sales for the moment―and the rest of their lives.
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Developed by Robert Miller and Stephen Heiman, strategic selling is a sales framework that focuses on building relationships with various decision-makers and stakeholders rather than just a single contact.
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The demonstration or presentation of complex products like technology or medical devices is like leading a person over a treacherous ravine. Throughout a demo or presentation, your prospect wants to run back to the relative safety of their existing world.
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Book Yourself Solid is a handbook for self-promotion that translates into results. We tend to think of "busy" as the equivalent of "successful"―but that's not always the case. The key lies in what you're busy doing. Success means spending your time doing work that gets you closer to your goals, and the critical driving force behind that success is self-promotion. This book shows you how to pro…
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Gap Selling is a game-changing book designed to raise the sales IQ of selling organizations around the world. In his unapologetic and irreverent style, Keenan breaks down the tired old sales myths causing today's frustrating sales issues, to highlight a deceptively powerful new way to connect with buyers.
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A to Z - Two Complete Sales Training Program by CODE Sales Development Co.With this book, you can learn how to sell. you can teach how to sell. you can sell succesfully what you have.
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This list is curated by MentorCruise and can include Amazon affiliate links. Have any other suggestions? Add here.
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