Top Sales books curated by experts

At MentorCruise, we are all about making the most out of the experience of others. As part of that, we have connected and asked dozens of experts and professionals about their favourite Sales books – and here are the answers.

  • Curated by industry experts
  • Proven learning resources
  • Updated annually
Top Sales books recommended by experts
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Fundamentals of Sales

Understanding the concepts of Sales starts with understanding the fundamentals. On your way to mastery, it's crucial for you to understand how certain concepts were derived, and why things work like they do. Starting with these resources is the best way to do so.

SNAP Selling: Speed Up Sales and Win More Business with Today's Frazzled Customers

SNAP Selling: Speed Up Sales and Win More Business with Today's Frazzled Customers

Internationally recognized sales strategist Jill Konrath shows how to overcome customer hesitation to get more appointments, speed up decisions, and win sales. Drawing on her years of selling experience, as well as the stories of other successful sellers, she offers four SNAP rules: • Keep It Si…

Recommended by the experts and mentors at MentorCruise.

How I raised myself from failure to success in selling

How I raised myself from failure to success in selling

When Frank Bettger was twenty-nine he was a failed insurance salesman. By the time he was forty he owned a country estate and could have retired. What are the selling secrets that turned Bettger’s life around from defeat to unparalleled success and fame as one of the highest paid salesmen in Ame…

Recommended by the experts and mentors at MentorCruise.

Sell Or Be Sold: How to Get Your Way in Business and in Life

Sell Or Be Sold: How to Get Your Way in Business and in Life

Whether it's selling your company's product in the boardroom or selling yourself on eating healthy, everything in life can and should be treated as a sale. And as sales expert Grant Cardone explains, knowing the principles of selling is a prerequisite for success of any kind. In Sell or Be Sold,…

Recommended by the experts and mentors at MentorCruise.

Pitch Anything

Pitch Anything

Pitch Anything by Oren Klaff is a guide to mastering the art of sales pitches, focusing on grabbing the attention of investors and closing big deals. It offers a fresh perspective on traditional pitch tactics for a more effective approach.

Recommended by the experts and mentors at MentorCruise.

The Greatest Salesman In the World

The Greatest Salesman In the World

The Greatest Salesman in the World by Og Mandino is a motivational book that teaches the importance of persistence and self-confidence in achieving success. It follows the story of a salesman who learns the ten ancient scrolls of wisdom to become the greatest salesman in the world.

Recommended by the experts and mentors at MentorCruise.

Gap Selling: Getting the Customer to Yes: How Problem-Centric Selling Increases Sales by Changing Everything You Know About Relationships, Overcoming Objections, Closing and Price

Gap Selling: Getting the Customer to Yes: How Problem-Centric Selling Increases Sales by Changing Everything You Know About Relationships, Overcoming Objections, Closing and Price

Gap Selling is a game-changing book designed to raise the sales IQ of selling organizations around the world. In his unapologetic and irreverent style, Keenan breaks down the tired old sales myths causing today's frustrating sales issues, to highlight a deceptively powerful new way to connect wi…

Recommended by the experts and mentors at MentorCruise.

Additional Sales Reading

These books are not required for you to learn Sales, but they are highly recommended for you to deepen your knowledge.

Book Yourself Solid: The Fastest, Easiest, and Most Reliable System for Getting More Clients Than You Can Handle Even If You Hate Marketing and Selling

Book Yourself Solid: The Fastest, Easiest, and Most Reliable System for Getting More Clients Than You Can Handle Even If You Hate Marketing and Selling

Book Yourself Solid is a handbook for self-promotion that translates into results. We tend to think of "busy" as the equivalent of "successful"―but that's not always the case. The key lies in what you're busy doing. Success means spending your time doing work that gets you closer to your goals, …

Recommended by the experts and mentors at MentorCruise.

Strategic Selling

Strategic Selling

Developed by Robert Miller and Stephen Heiman, strategic selling is a sales framework that focuses on building relationships with various decision-makers and stakeholders rather than just a single contact.

Recommended by the experts and mentors at MentorCruise.

Inbound Selling: How to Change the Way You Sell to Match How People Buy

Inbound Selling: How to Change the Way You Sell to Match How People Buy

Inbound Selling is an authentic and insightful look at how modern sales is done. Written from experience with both selling and sales management Brian Signorelli outlines the skills, the mindset, and the process for succeeding with modern buyers.

Recommended by the experts and mentors at MentorCruise.

Sales on Rails

Sales on Rails

This book is intended to help Sales Engineers (SEs) dramatically improve their sales results. Based on the author's own experience as an SE in the field, the book contains a framework for understanding how and why prospects decide to buy and how to navigate that process with the least amount of …

Recommended by the experts and mentors at MentorCruise.

Demonstrating To WIN!

Demonstrating To WIN!

The demonstration or presentation of complex products like technology or medical devices is like leading a person over a treacherous ravine. Throughout a demo or presentation, your prospect wants to run back to the relative safety of their existing world.

Recommended by the experts and mentors at MentorCruise.

Agile Selling: Get Up to Speed Quickly in Today's Ever-Changing Sales World

Agile Selling: Get Up to Speed Quickly in Today's Ever-Changing Sales World

AGILE SELLING helps you quickly get up to speed whenever you need to learn new info or skills. It's filled with rapid learning strategies and productivity tips to help you work smarter, not harder. SNAP SELLING helps you capture and keep the attention of today's crazy-busy decision makers.

Recommended by the experts and mentors at MentorCruise.

This list is curated by MentorCruise and can include Amazon affiliate links. Have any other suggestions? Add here.

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