At MentorCruise, we are all about making the most out of the experience of others. As part of that, we've connected and asked dozens of experts and professionals about their favourite Customer Experience books – and here are the answers.
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Understanding the concepts of Customer Experience starts with understanding the fundamentals. On your way to mastery, it's crucial for you to understand how certain concepts were derived, and why things work like they do. Starting with these resources is the best way to do so.
What simple innovation brought billions in new investments to Fidelity? What basic misunderstanding was preventing Office Depot from achieving its growth potential? What surprising insights helped the Mayo Clinic better serve both doctors and patients? ...
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Learn how to create a competitive advantage for your business by offering a customer experience that’s second to none! By following a simple “ten principles” format, this book will show you how to constantly improve and build your business. ...
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Struggling to ensure that the customer is at the center of all your business does? This book is your guide to putting the "customer" in customer experience. Not sure what that means? Well, for starters, too many executives believe they are delighting their customers. Why wouldn't they think that?! ...
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Delivering Happiness: A Path to Profits, Passion, and Purpose is a book by Zappos CEO Tony Hsieh. It details his life as an entrepreneur, with emphasis on the founding of LinkExchange and Zappos.
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Learn how to adopt ten easy-to-follow customer experience guidelines that integrate emerging technologies with effective strategies to combat disconnected processes, silo mentalities, and a lack of buyer perspective, to keep up with the demands of the customer of the future.
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Haters are not your problem. . . . Ignoring them is. Eighty percent of companies say they deliver out
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These books are not required for you to learn Customer Experience, but they are highly recommended for you to deepen your knowledge.
A new breakthrough idea about how to win customer loyalty from Matthew Dixon, the bestselling author of The Challenger SaleEveryone knows that the best way to create customer loyalty is with service so good, so over the top, that it surprises and delights. ...
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You've got your basics in order – time to move on to some advanced and specialized concepts. Customer Experience is evolving every day, these books can help you master it.
THE NEW YORK TIMES BESTSELLERWhat if a teacher could design a lesson that he knew his students would remember twenty years later?What if a doctor or nurse knew how to orchestrate moments that would bring more comfort to patients?What if you had a better sense of how to create memories that matter for your children? ...
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This list is curated by MentorCruise and can include Amazon affiliate links. Have any other suggestions? Add here.
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