At MentorCruise, we are all about making the most out of the experience of others. As part of that, we've connected and asked dozens of experts and professionals about their favourite Sales books – and here are the answers.
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Understanding the concepts of Sales starts with understanding the fundamentals. On your way to mastery, it's crucial for you to understand how certain concepts were derived, and why things work like they do. Starting with these resources is the best way to do so.
A to Z - Two Complete Sales Training Program by CODE Sales Development Co.With this book, you can learn how to sell. you can teach how to sell. you can sell succesfully what you have.
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Star sales speaker and author of The Sales Blog, Anthony reveals how all salespeople can attain huge sales success, with strategies backed by extensive research and experience. Once you learn Iannarino's core strategies, picking up the specific tactics for your product and customers will be that much easier.
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The demonstration or presentation of complex products like technology or medical devices is like leading a person over a treacherous ravine. Throughout a demo or presentation, your prospect wants to run back to the relative safety of their existing world.
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The backbone of the Challenger sales methodology is teaching prospects as opposed to building a relationship with them. Your sales reps must be equipped to take control of the sale and nudge customers into making purchase decisions. If done right, the selling style mirrors a ride on a rollercoaster.
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This expanded edition of The Go-Giver includes the text of the original business parable, together with a foreword by Arianna Huffington, a new intro
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AGILE SELLING helps you quickly get up to speed whenever you need to learn new info or skills. It's filled with rapid learning strategies and productivity tips to help you work smarter, not harder. SNAP SELLING helps you capture and keep the attention of today's crazy-busy decision makers.
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These books are not required for you to learn Sales, but they are highly recommended for you to deepen your knowledge.
Developed by Robert Miller and Stephen Heiman, strategic selling is a sales framework that focuses on building relationships with various decision-makers and stakeholders rather than just a single contact.
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"To Sell Is Human: The Surprising Truth About Moving Others" by Daniel H. Pink is an insightful book that sheds light on the transformative evolution of sales and selling. Pink argues that the digital age's landscape has shifted our economy into a new era where everyone is essentially in sales.
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Inbound Selling is an authentic and insightful look at how modern sales is done. Written from experience with both selling and sales management Brian Signorelli outlines the skills, the mindset, and the process for succeeding with modern buyers.
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Written by Neil Rackham, former president and founder of Huthwaite corporation, SPIN Selling is essential reading for anyone involved in selling or managing a sales force. Unquestionably the best-documented account of sales success ever collected and the result of the Huthwaite corporation's massive 12-year, $1-million dollar research into effective sales performance, this groundbreaking resou…
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This book is effectively an operating manual for the sales force. It identifies the 5 fundamental sales processes that can be managed to create desired business outcomes, and it helps readers choose which of the processes are needed to achieve their own strategic objectives.
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Raise your hand if your company needs more new customers.I suspect your hand is (figuratively) up. This book is about not just growth, but high-growth, explosive-growth, the kind of growth that weather satellites can see from space.The success of any business-to-business company is directly linked to how effectively they acquire new pipeline. To skyrocket growth, sales development is the answe…
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This list is curated by MentorCruise and can include Amazon affiliate links. Have any other suggestions? Add here.
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